Tag "Johnson&Johnson"
Competition of active ingredients
Zsófia Gózon-Karajz, L’Oréal Magyarország Kft.’s trade marketing manager told our magazine that facial skincare product sales grew by 23.5% this year. “There are many reasons behind this good performance. One...
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Planning reloaded
At the November meeting of the Trade Marketing Club (TMC) one of the founders, Zsuzsanna Hermann welcomed on- and offline participants. Another TMC founder Ágnes Csiby introduced the presenters and...
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Johnson & Johnson: human testing of its coronavirus vaccine to begin by September
Johnson & Johnson announced human testing of its experimental vaccine for the coronavirus will begin by September and it could be available for emergency use authorization in early 2021. J&J also...
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Magazine: Technological development in an optimistic mood
Ian Cook, CEO of Colgate-Palmolive and co-chair of The Consumer Goods Forum (CGF) told on the first day of the organisation’s Vancouver summit in June that more and more developed...
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What can be the main trends in the communication strategies of FMCG brands in 2019?
Between 1 July and 31 December 2018 the Hungarian representatives of the most valuable international FMCG brands were communicating online in line with global trends. International surveys showed that among...
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