Tag "innováció"
DM prepared a sustainability report for the first time
For the first time, dm has produced a joint sustainability report for all 14 countries of the group. With the publication of the report, dm has committed to its goal...
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The taste, packaging and rhythm of the future – a 2025 innovation map
In this article our magazine takes a look at how the latest market trends and innovations are shaping the rapidly changing FMCG sector in the second half of 2025. This...
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Tatayoyo – pepper
Tatayoyo pepper is a special product in the pepper category, which can be used in many ways. It can be served quickly and easily, either raw or roasted. Contact: Prémium Kert...
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Dr Tamás Kozák: “High inflation casts a long shadow”
Our magazine asked Dr Tamás Kozák, general secretary of the National Trade Association (OKSZ) about the current state of the sector. This article is available for reading in Trade magazin...
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Hajdú grilling cheese in new flavours
Every year Kőröstej tries to win the hearts of consumers with new, special flavours. This year is no different: lots of consumers will be delighted to taste the exciting tomato-basil...
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TUTTI Sweety sweet treats
The TUTTI Sweety product range brings classic sweet treats back to modern kitchens. It delivers high quality, traditional flavours that evoke the experience of home-made sweets. Contact: TUTTI Kft.; T.:...
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Digital innovation at an all-time high
The digital sub-index has reached a historic high with a spectacular increase of 37 points, according to the first half of the K&H Innovation Index 2025 data. This represents a...
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Freego gluten-free deep-frozen cheese scones from puff pastry
Gluten-free, convenient and quick to prepare in the oven or in an Air fryer. The product has a premium cheese taste and the loose texture of puff pastry. It is...
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Márka Grape and Cotton Candy carbonated soft drink
Due to popular demand, our initially limited edition Grape and Cotton Candy product is now part of our permanent product selection! In this flavour combination – which may sound unexpected...
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KAKTUS FLEXI
Apple flavoured, jelly stick ice cream apple sorbet, with chewing gum flavoured coating and dried strawberry bits, 45ml. Thanks to the jelly consistency, the product doesn’t run after thawing and...
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Bonabo Choco Balls
With 30% less sugar, high fibre and protein content and TOP 14 allergen-free ingredients (gluten-, dairy-, soy- and GMO-free), Bonabo Choco Balls is the ideal choice for health-conscious families. Contact: ABO...
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Natur’A bread range
Lantmännen Unibake’s newest brand, the Natur’A bread range contributes to the health of consumers with innovative products, while also preserving the taste experience. Contact: Lantmännen Unibake Magyarország Zrt. András Kóródi key...
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Häagen-Dazs „The Essence of the City” ice cream collection
The only ice cream selection that immerses you in the depth of the world’s iconic cities, evoking the experience of travelling through the flavours of local cultures. Join Dulce De...
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5 thoughts on Solutions for Tomorrow 5th Anniversary
This year, the Solutions for Tomorrow Challenge, organized by Samsung and EdisonKids, celebrates its fifth anniversary in Hungary, and has since become one of the most important future-building initiatives for...
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Pistachios, chocolate, pasta – and hot dogs? Yes, the “Dubai hot dog” has arrived in Hungarian stores
Just when we thought the Dubai gastronomic craze was over and we were done with all the sweets made with gold, pistachios or chocolate, Darnó Hús took extravagance to a...
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Kalumba White gin
Kalumba White gin is now available in limited edition packaging! The world of Madagascar’s jungles isn’t only reflected in the drink, but also in the look of the bottle. Contact:...
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Hungarian Innovation Association: more resources are needed to keep up with the international pace of innovation
In order to catch up with the international pace of innovation, a new approach and more resources are needed in terms of nurturing student talent, financing startups, and developing the...
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Zewa moist toilet paper, 42 sheets and 80 sheets
Zewa introduces the new generation of moist toilet paper! The new Zewa is the first moist toilet paper that contains flax as natural fibre. Flax is one of the strongest...
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Felix sauces
In 2025 Felix is adding seven new sauces to its portfolio. The wide range of new Felix sauces is the perfect choice for every meal, whether one prefers milder or...
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Ca di Rajo – Menolia Prosecco Extra Brut/Brut/Extra Dry
Menolia is a Prosecco DOC Treviso that combines the elegance and quality of classic Prosecco with exceptional value for money. Contact: Zwack Unicum Nyrt. Annamária Molnár wine trade marketing koordinátor;...
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Mizo PROTE!N1
We believe that living a healthy life isn’t impossible and isn’t a question of time: it is about making the right choices. This is why we have created the new...
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The “Inno d’Or – Innovation of the Year 2025” awards were presented on Innovation Day
This year marked the fifth edition of the Inno d’Or – Innovation of the Year competition, initiated by Trade magazin. As in previous years, the award ceremony was accompanied by...
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Nestlé Fitness Cappuccino flavoured cereal bar
Cappuccino flavoured cereal bar with white chocolate bits, a 12% cocoa-milk base, vitamins and minerals, for breakfast. The new Fitness Cappuccino flavoured cereal bar with white chocolate bits and whole...
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HiPP 100% plant-based baby food
HiPP is introducing a baby food product line made exclusively from plant-based ingredients. The new products are available to babies from the ages of 6 and 8 months. Contact: HiPP Termelő...
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Innovation is the engine of competitiveness in mushroom production too
The technological developments in the horticultural sector, including intensive mushroom production, are of paramount importance, which is why the government also supports the implementation of these serious investments. These significantly...
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Vigo Kombucha
Vigo Kombucha undergoes a carefully controlled 10-day fermentation process, the result of which is a rich, characteristic taste experience for true kombucha fans. Contact: Import-Trade Hungary Kft. János Hajdu key account...
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HiPP Fruits in cup
HiPP continues to expand its fruits in cup product range with two new variants. The Blueberry and Pomegranate in Apple and Banana and Cocoa Cream cup desserts are now available...
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Kroger turns to TikTok for private label inspiration
The grocer is debuting a limited-edition collection of foods inspired by a growing trend on the social media platform. In 2025, cherry is more than a fruit. It’s a shade...
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DIJO Tortilla 4 pcs 250 g in multiple flavour versions
In addition to wheat tortillas, Dijo also offers innovative flavoured versions that bring a fresh twist to the classic product selection. These include the spinach and basil tortilla, the tomato...
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BioTechUSA – Crush Bar
BioTechUSA’s latest innovation, the Crush Bar, will arrive on store shelves worldwide in September 2025, from the group’s recently completed Szada production line, which is capable of producing multilayer protein...
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