GFK Hungaria - Trademagazin

The Product of the Year awards were handed over
Date: 2016-03-23 11:16:56

The Product of the Year awards were handed over on Tuesday. The Hungarian consumers evaluated the products in 23 categories, and awarded for the first time in the household appliance...

GfK: households spend 20 percent more on fast moving consumer goods in December
Date: 2015-12-15 12:30:07

An average household spent 74 thousand HUF on food and household chemical goods in December last year, which was 20 percent more than the monthly average of 61,500 HUF –...

The third of SMEs would finance their investments via EU tenders
Date: 2015-12-14 11:24:37

In the new EU support cycle, the third of the small and medium enterprises (SMEs) would finance their investments from EU supports; the companies in the industrial-sector are the most...

Entrepreneurship is stable despite the challenges in Hungary
Date: 2015-11-19 11:40:39

The entrepreneurship around the world, including Hungary plays an increasingly important role in stimulating the economy and increasing employment. International and national data show that entrepreneurship both in Hungary and...

Hypermarkets may be the winners of the Sunday rest day
Date: 2015-09-08 11:45:49

There are some major players, that particularly profited from the Sunday store closure, because they are exempted from a series of extra expenditures, while the traffic has not reduced, rather...

We spend more and more despite the Sunday store closure
Date: 2015-08-25 11:51:05

Expanding sales, outstanding results: the Sunday store closure did not break the year-long success story of the Arena Plaza – the latest GfK Hungária Exit Survey reveals. Although one can...

GfK: Consumer expectations improved in the second quarter
Date: 2015-07-07 11:58:12

The consumer expectations improved and the propensity to buy index also increased in the second quarter in Hungary – the GfK Hungária told MTI on Tuesday. The GfK Compley Consumer...

GfK: the market of technical products grew by 11.1 percent in the first quarter
Date: 2015-05-19 11:07:30

The Durable & Electronics sales increased by 11.1 percent in the first quarter of 2015, compared to the same period of the previous year. The growth was mainly driven by...

In the past two years the number of online shoppers has increased tenfold in Hungary
Date: 2015-05-15 11:55:15

The proportion of online purchases is strongly rising in Hungary: in 2014 almost the quarter of the households purchased daily consumer goods online at least once. The best-selling products on...

A paradigm shift is needed in the role of the sales organizations
Date: 2015-02-24 11:40:32

In recent years, the sales efficiency is often mentioned as the task that the sales organizations are facing, mostly without specifics. With the aim to have an instant picture of...

The Product of the Year awards were handed over Date: 2016-03-23 11:16:56

GfK: households spend 20 percent more on fast moving consumer goods in December Date: 2015-12-15 12:30:07

The third of SMEs would finance their investments via EU tenders Date: 2015-12-14 11:24:37

Entrepreneurship is stable despite the challenges in Hungary Date: 2015-11-19 11:40:39

Hypermarkets may be the winners of the Sunday rest day Date: 2015-09-08 11:45:49

We spend more and more despite the Sunday store closure Date: 2015-08-25 11:51:05

GfK: Consumer expectations improved in the second quarter Date: 2015-07-07 11:58:12

GfK: the market of technical products grew by 11.1 percent in the first quarter Date: 2015-05-19 11:07:30

In the past two years the number of online shoppers has increased tenfold in Hungary Date: 2015-05-15 11:55:15

A paradigm shift is needed in the role of the sales organizations Date: 2015-02-24 11:40:32