Tag "generatív mesterséges intelligencia"
Estée Lauder Companies partners with Adobe to streamline digital marketing with GenAI
It aims to simplify content production and increase efficiency. The Estée Lauder Companies has announced a new partnership with Adobe to adopt Adobe Firefly and overhaul its digital marketing production...
Read more
Aldi automates digital product descriptions with AI
A fast-growing discount grocer is continuing its rollout of artificial intelligence-based enterprise solutions in the U.S. – Chain Store Age reported. Aldi is deploying the Digital Wave Technology generative AI-equipped One...
Read more
Amazon adds new grocery tools to Alexa
Alexa+ can order groceries from Amazon Fresh and Whole Foods Market, track purchase history, and remember recipes and dietary preferences – Grocery Dive reported. Amazon is looking to its Alexa...
Read more
IBM, L’Oréal team up to advance AI-driven, sustainable cosmetic formulations
A custom AI model will be created to help L’Oréal develop sustainable and high-performance products. IBM and L’Oréal have partnered to use IBM’s generative AI technology to enhance cosmetic formulations...
Read more
Albert Heijn launches AI assistant
Albert Heijn is launching a personal assistant in its app that uses generative AI. ‘My AH Assistant’ inspires customers with recipes, product suggestions and practical tips for cooking or storing...
Read more
More and more companies are investing in generative artificial intelligence
The introduction of generative artificial intelligence has reached a turning point: two-thirds of companies have invested more in the technology. Despite increased investments and enthusiasm, data and risks are still...
Read more
GenAI’s impact on retail unfolding faster than expected
Retailers now leverage GenAI for a competitive edge in communications, marketing, and operations. The impact of generative AI (GenAI) is inevitable and will disrupt various sectors, including retail, according to...
Read more
Adobe: how consumers use generative AI
A new study from Adobe explores how consumers use generative AI to shop – and how they want to shop. This article is available for reading in Trade magazin 2024/6-7...
Read more
Amazon AI initiative tackles defective products
Amazon is using artificial intelligence to scan items for defects before they are shipped. An Amazon AI model named “Project P.I.” (the P.I. stands for “private investigator”) uses a combination...
Read more
One Fifth Of Consumers ‘Have Already Used Generative AI’ When Shopping
A fifth of consumers have already used generative AI tools when shopping, with 72% aware of the use of the technology in shopping experiences, a new study by Capgemini has...
Read more
Walmart Details Its Latest Tech Tools
Its “adaptive retail” strategy includes AR, AI and drones Walmart (Bentonville, Ark.) has unveiled some of the latest technologies it’s using to deliver a new type of commerce – what...
Read more
Fidelity: Who will be the AI winners?
It’s all about generative artificial intelligence these days. It has the potential to truly transform the world around us, but like several other recent technological innovations – electric vehicles, renewable...
Read more