Tag "fogkefe"

Which way is the smile industry going?

In the past few years the oral care category has shown significant changes in volume and value. The decline experienced in the wake of the pandemic has eased by now...

Read more

Oral care is getting more attention in beauty care

This article is available for reading in Trade magazin 2025/5. Procter & Gamble’s Oral-B, Blend-a-med and Blend-a-dent product lines offer a wide choice tailored to different needs. “Value for money...

Read more

Top level oral care

Oral care is no longer just a health issue, but also part of beauty care. A healthy oral cavity and sparkling teeth make a big contribution to the quality of...

Read more

Coop Switzerland Launches Private-Label Sustainable Toothbrush

Coop Switzerland has launched a new line of own-brand toothbrushes made of renewable raw materials, branded as Naturaline. The product is available in soft and medium versions. The handle of...

Read more

Magazine: That ‘Hollywood smile’ isn’t only for the stars anymore!

Csilla Hódos, retail marketing manager of Colgate-Palmolive Kft. told Trade magazin that a premiumisation process is going on in every category of the oral care market. Orbico Hungary Kft.’s trade...

Read more

Magazine: We care more about oral hygiene

Data provided by Johnson&Johnson reveals that from the oral care category’s three segments toothpaste is the biggest, but mouthwash is growing and getting close to toothbrush. (Source: Nielsen, FMCG Overview, Market...

Read more

Charcoal-coated toothbrush from Spar

Spar Austria has announced that they are launching a new private label toothbrush brand, called Beauty Kiss. The new toothbrush is covered with a natural cleansing agent, charcoal: it has...

Read more