Tag "CPS GfK"

Plant-based alternatives generate more sales in Germany than ever before

Plant-based alternatives generate more sales in Germany than ever before
Date: 2024-10-28 10:00:55

The market for plant-based meat and dairy substitutes in Germany set a new record in 2023. Sales rose to €2.2 billion, an 8% increase on the previous year, according to...

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What is the value of loyalty? Loyalty programmes in Hungary in 2023

What is the value of loyalty? Loyalty programmes in Hungary in 2023
Date: 2024-03-20 11:21:00

According to the Loyalty 2023 study by CPS Household Panel, conducted last summer, for Hungarian shoppers the main benefit of participating in loyalty programmes is saving money. This article is...

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Innovation willingness isn’t frozen in the chilled dairy snack category

Innovation willingness isn’t frozen in the chilled dairy snack category
Date: 2024-03-07 12:03:25

There is good news and bad news for the chilled dairy snack category (chilled milk bars and cottage cheese based desserts): there has been a double-digit decline in volume sales...

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