Tag "BodyArmor"
Coca-Cola changes CEO: COO takes the lead
Coca-Cola appoints a new CEO on March 31: James Quincey, CEO since 2017, will hand over the reins to Chief Operating Officer Henrique Braun. Quincey will become Executive Chairman and...
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Health and sustainability is the engine of this year’s F&B innovations
A sort of duality emerges from the predictions of food trends in 2025. This article is available for reading in Trade magazin 2025/2-3. With the easing of economic uncertainty following...
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Coca-Cola’s BodyArmor launches hydration powders in the US
Coca-Cola’s latest innovation BodyArmor is now available in on-the-go version too. Like bottled drinks, BodyArmor Flash I.V. hydration powder contains immune-boosting zinc, vitamins C and B12, but no artificial flavours,...
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Coca-Cola to acquire controlling stake in sports drink maker BodyArmor
Coca-Cola is to buy a controlling stake in sports drink maker BodyArmor in the value of USD 5.6 billion. Coca-Cola bought a minority stake in BodyArmor back in 2018, becoming...
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