Tag "Ariel"
Why does the smell of freshly washed clothes make us feel better?
The desire for fragrances is not a new or modern phenomenon. For thousands of years, people have been changing their environment with various scents for many purposes (e.g. for health...
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Fresh laundry overview: we don’t trust cold washing
Hungarians do not trust washing in cold water, almost half of housewives (45.3%) still wash their clothes at 40 degrees, according to P&G’s October public survey. However, the reduced water...
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P&G is 30 years old in Hungary
P&G, with its constantly growing product portfolio, head office in Budapest and two huge factories, has been one of the country’s dominant large companies for more than three decades. Its...
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Ariel PODS washing capsules are now available in cardboard boxes
Ariel also introduced its revolutionary new ECOCLIC® cardboard box in Hungary. The new cardboard packaging is FSC-certified and thanks to its pioneering technology, it is easy for everyone to use...
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P&G: behavioral science and product innovation
The world's leading manufacturer of detergents uses analysis in connection with psychological and cognitive behavioral science in innovative product development. The detergent business segment of P&G, which is the manufacturer...
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The P&G promotes the environmentally responsible choice
The sustainability for P&G means the production of high quality products and at the same time to reduce the company's carbon footprint and to strenghten the positive social presence. The...
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