Strong performance from grill sausages
Between January and December 2016 grill sausage value sales rose 19 percent and volume sales surged by 18 percent. The size of the market exceeded HUF 2.3 billion in value and 1,000 tons in volume. Sales concentration was high: we bought 51 percent of grill sausage (in value) in shops belonging to the 401-2,500m² channel. The May-August period was the strongest, when 78 percent of annual sales were realised.
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