Style rethought – Hungaria sparkling wine has been renewed!

True to the Hungaria brand slogan – Sparkling wine differently – it has taken on an even more modern, stylish and clean character. The new, unconventional label design reflects Hungaria’s uniqueness, and the blue color that defines the brand captivates with a much more prominent appearance than before.

The redesign aims to present sparkling wine, which is a stylish accessory in itself. It elevates everyday enjoyment to the level of luxury, because sparkling wine is a way of life! Hungaria sparkling wines have been sparkling in the Hungarian contemporary art and fashion world for years. Where else could the renewal of the product have been presented in a more stylish way than among fine artists, where uniqueness defines the works.

“Today, Hungarian design has become an integral part of fashion shows, and on many occasions, people toast Hungaria when new collections by Hungarian designers are released. So it was almost natural that the new bottles would debut at one of Hungary’s largest and oldest design events, the WAMP Design Fair. And what else could the participants toast on a birthday than with champagne?”

– said Marketing Manager András Csomay.

One of the leading European studios in branding and image design, the London-based Hunt Hanson design office, participated in the creation of the new look and label of Hungaria sparkling wines.