Star Wars madness expected before Christmas

According to an article published in USA Today, the 18 December US premiere of Star Wars 7 – The Force Awakens (Hungarian premiere: 17 December) will dominate in-store design solutions in the last three months of the year. Retailers will also dedicate significant floor space to new toys, apparel, games and even home decor related to the movie. Round one started at midnight on 4 September when several US department stores opened to launch many new Star Wars products. Experts say Star Wars will dominate toy sales in the next 5-7 years all over the world.