The amount of beer sold by Dreher stagnated last year
The Dreher Sörgyárak Zrt. sold approximately 2.5 million hectoliters of beer. This amount is similar as the amount sold the previous year.
Wilheim Gábor, Marketing Director of the Dreher Sörgyárak Zrt. (Dreher Breweries Ltd.) emphasized that the focus of the company’s long-term strategy focuses on the development of the premium portfolio. The Dreher Classic’s recipe, appearance and name will change after more than a decade. (MTI)
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