Sport as an inspiration
US basketball player Kobe Bryant scored 60 points in his final game to end his 20-year NBA career in style. We can learn a lot from exceptional athletes about leading a team or solving problems. Just like in sports, fair competition, hard work, dedication, team spirit, motivating and inspiring one another can bring success in business life. A good strategy and perfect timing are necessary too. In the beer industry summer is the high season and this summer will be special as the UEFA Euro 2016 and the Rio Olympic Games will both be held. In the beer ‘game’ Borsodi’s winning combination is a diverse portfolio, constant innovation and a well-working relationship with partners.
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