Signature 40: Countdown has begun

By: Trademagazin editor Date: 2022. 08. 25. 22:00

A list recognizing the best brand managers is being prepared, this time professional attention is directed to those working below the decision-making level. Trade and brand managers can be nominated for the award until August 29, but the number of recommended professionals is already over 140.

The client and server side of the marketing communication field, as well as professional organizations, are represented in the board of trustees that compiles the Signature 40 list, which awards the best “tacticians”. More than 140 professionals have already been nominated for the Signature 40 list recognizing brand and trade marketing managers, which is realized in a broad sector collaboration. The reception of the list also shows that there was a need for an award that recognizes the performance of those working below the marketing decision-making level.

You can only get on the list strictly by recommendation: both client-side players and advertising agency employees can nominate professionals – until August 29 via www.signature40.hu.

The board of trustees deciding the final order of the Signature 40 consists of two parts, and its composition creates an opportunity for a variety of professional perspectives to collide. Péter András Kovács (Hungarian Telekom, Hungarian Marketing Association), András Sztaniszláv (Hungarian PR Association), Zoltán Gábor Varga (Publicis, Association of Hungarian Communication Agencies) as delegates of the main professional organizations, Rita Horváth (Publicis ), Levente Kovács (White Rabbit) and Gergő Marosi (Mito), Tamás Ritter as delegate of Marketing and Media, and Hermann Zsuzsanna as delegate of Trade magazine participate in the judging and ranking of those on the list.

The task of the professional board of trustees, in addition to making the list, is to ensure that the established criteria system adequately ensures the authenticity and independence of the Signature platform. The board members are János Klenovskzi (NRC), Márton Nagy (Positive Adamsky), Réka Szalkai (Mastercard), Balázs Tőrös and Ádám Vaszary (Positive Adamsky).