Jumbo Launches Own-Brand Vegetarian And Vegan Range
Dutch retailer Jumbo has announced the launch of ‘Lekker Veggie’ meat alternative range offering 42 vegetarian and vegan items.
The new range builds on the retailer’s Veggie Chef range and includes items such as crumbly ground beef, falafel and hamburger among others.
In September, Jumbo plans to expand the range with the addition of vegan stew and fresh vegetarian meatball.
The retailer aims to reduce about 4,000 kilograms of sugar and 3,000 kilograms of sale per year from its own-brand items through this initiative.
ESM
Related news
No more fresh meat promotions from Jumbo in the Netherlands
From 27 May Dutch retailer Jumbo will stop its price…
Read more >
Jumbo Implements Measures To Make Cheese Supply Chain More Sustainable
Dutch retailer Jumbo seeks to make its cheese supply sustainable…
Read more >
Jumbo Removes Plastic Covers From Some Vegetables
Dutch retailer Jumbo is removing plastic covers from red peppers…
Read more >Related news
Grilling cheese didn’t go up in smoke
The average price of grilling cheese is much higher (nearly…
Read more >
What do shoppers say about the new retail tools?
At the beginning of the year, Consumer Panel Hungary GfK–YouGov asked panel…
Read more >
Special foods ranking: 1. Diabetic, 2. Low-carb, 3. Lactose-free
Different special diets and foods are frequently discussed, and it…
Read more >
