PLMA Gears Up For Record-Breaking International Private Label Trade Show In May

By: Trademagazin editor Date: 2025. 03. 21. 09:59

The Private Label Manufacturers’ Association (PLMA) is set to host its largest and highly anticipated World of Private Label International Trade Show on 20 and 21 May at the RAI Amsterdam Convention Centre, ESM Magazine reported.

This event promises to be the biggest yet, with a record-breaking number of exhibitors and high expectations from retailers and manufacturers, reaffirming its position as the premier meeting place for the private-label industry worldwide.

With more than 3,100 exhibitors from more than 70 countries, including new country pavilions from Canada, Scotland, Bulgaria, Morocco and Ukraine, the 2025 World of Private Label will showcase a dynamic and innovative range of private-label products across all FMCG categories.

The show will be divided into Food and Non-Food halls, offering attendees an efficient way to explore the latest trends, innovations, and new-product developments.

With a strong demand for networking, insights and collaboration, this year’s show is more important than ever.

It has proved itself as the perfect formula for success, combining all the essential elements for growth:

➢ Innovation at PLMA’s Idea Supermarket®, showcasing the latest private-label product trends and packaging solutions.

➢ Intelligence through expert seminars, including presentations, case studies, and workshops on important industry topics. Speakers include Jumbo Supermarkten in the Netherlands and NielsenIQ, whose representatives will give an analysis of private-label market shares in Europe.

➢ Business Opportunities on the Trade Show Floor, where exhibitors and buyers come together to create new partnerships and drive private labels forward.

PLMA president Peggy Davies stated, “As private label continues to expand across all markets, companies are seeking innovative products, sustainable solutions, and dependable business partners.

“This year’s event will spotlight key trends like sustainability and health-conscious products, while offering exhibitors and buyers an ideal opportunity to connect and grow their businesses.”

Private-Label Sales

According to data from NielsenIQ, private-label brands continue to gain momentum across Europe, with total sales reaching €352 billion in 2024, reflecting a 0.11-percentage-point increase in market share from 2023.

NielsenIQ’s survey, conducted across 17 European markets for PLMA’s 2025 International Private Label Yearbook, revealed that private-label sales increased in nine out of the 17 countries.

Outlook

A recent PLMA industry survey among private-label manufacturers and retailers found that nine out of ten industry professionals expect private-label sales to continue growing in the coming years.

For more information, or to register for PLMA’s 2025 World of Private Label International Trade Show, visit www.plmainternational.com.

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