Auchan organizes a charity campaign with a plush beaver

A plush beaver called Júlio, is now available in Auchan stores and has arrived on the shelves with an unusual mission. After purchasing each fluffy toy character, the supermarket chain donates five hundred forints to the Semmelweis University’s II. Pediatric Clinic in the Tűzoltó utca for the acquisition of X-ray amplification equipment, which would be great help for life-saving interventions.

“Corporate Social Responsibility is a key element of Auchan’s strategy and it is a pleasure to organize activities in which we can engage our customers. We are confident that every Júlio will find a good owner for a good cause, ” Széll Hajnalka Auchan Retail Hungary’s national HR director said.

The 28 cm high Júlio can be purchased in the domestic stores for 1990 forints.