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Saveggy develops edible plant-based cucumber packaging
Swedish start-up Saveggy has developed a breakthrough solution to replace plastic packaging for cucumbers: the edible plant-based coating is made from rapeseed oil and gluten-free buckwheat oil, keeping the product...
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Demand for plant-based protein is the engine of the European nut market
In 2024 the European Union maintained its leading position on the global nut market, importing around EUR 6bn worth of nuts. This article is available for reading in Trade magazin...
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Responsible Gastro Hero Foundation: a sourdough and kombucha sharing campaign
Marking World Food Day on 16 October, the Responsible Gastro Hero Foundation is launching a community fermentation campaign, titled “Share your kombucha! Share your sourdough!” This article is available for...
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In Germany more than half of ALDI SÜD’s offering is plant-based
ALDI SÜD’s latest Nutrition Report reveals that 56.4% of the chain’s food selection is now plant-based, while animal-based products account for 43.6%. WWF’s extended calculation method was used to determine...
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Premium drink, premium literature
In early November a truly special event took place in the Unicum House: at the beck@grecsó musical duo’s evening prose, poems and songs – written jointly by songwriter and writer...
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Hungary among the leaders in European fresh vegetable exports
According to data from the International Trade Center (ITC), Hungary retained its place in the top 10 of European fresh vegetable exporters in 2024, with total exports worth EUR 412.4m....
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IKEA celebrates the 40th birthday of Swedish meatball with a plant-based falafel
IKEA’s iconic Swedish meatball, the köttbullar, is celebrating its 40th anniversary this year, which the company is commemorating with the introduction of a new dish: chickpea-based falafel will be available in...
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The power of fragrances
On the domestic perfume market demand continued to strengthen in 2024, realising outstanding growth in both value and volume. According to NIQ data, the category developed by 14.3% in value...
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KSH: retail turnover increased by 3.0 percent compared to the same period of the previous year, while remaining unchanged compared to the previous month
2025. In September, the volume of retail trade turnover increased by 3.4 percent according to raw data, or 3.0 percent adjusted for calendar effects, compared to the same period of...
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Annual inflation in the OECD accelerated to 4.2 percent in September
The annual average increase in consumer prices in the member countries of the Organization for Economic Co-operation and Development (OECD) accelerated to 4.2 percent in September from 4.1 percent in...
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Beyond the bottle
2025 brought moderate but stable growth for the shower gel market. According to Nielsen data, sales of women’s shower gels rose by 3% in value and 7% in volume by...
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Eurozone retail sales fell month-on-month, but rose year-on-year in September
Retail turnover in the eurozone fell in September compared to the previous month, but increased in annual comparison. According to data published on Thursday by the statistical office of the...
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NIQ – a new office with a variety of views
A family atmosphere and a “housewarming” vibe welcomed POPAI members to NIQ’s (NielsenIQ) new office on Deák Square. This article is available for reading in Trade magazin 2025/11. Customer relations...
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International POP events
The end of 2025 and the beginning of 2026 will bring a number of Shop! and POPAI events for POP enthusiasts. This article is available for reading in Trade magazin...
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OPTEN: The annual decrease may again be in the order of tens of thousands
Based on the data for the third quarter of 2025, the number of companies in the Hungarian business world continues to decline. New establishments are still unable to offset the...
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(HU) Újítók a kapu előtt
Whiskeys, go home! The beginning of 2025 proved to be a real rollercoaster ride on the international alcohol market, especially in the whiskey trade. US president Donald...
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SPAR: closer to generation Z – instant shopping, cool products and social experiences
The Sneakerness Festival will return to Budapest on November 8-9, 2025. The most important European event of sneaker and streetwear culture will be held this time at MTK Sportpark. SPAR...
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Lidl stores will be closed on December 24th this year as well
Lidl Hungary continues its pioneering initiative launched in 2023, according to which its stores will be closed nationwide on December 24, Christmas Eve. The aim of the decision is for...
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Goose season is in full swing: record quantities of St. Martin’s Day delicacies are being sold!
Hungarians consume an average of 3 kilograms of duck meat and 70 deka to 1 kilogram of goose meat annually. Demand for waterfowl increases in the fall, especially from the...
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The NOE and CBA fundraising campaign runs from Friday to Sunday
The CBA’s “A Basket of Love” fundraising campaign, which supports the National Association of Large Families, will run from Friday to Sunday. Donors are welcome at 25 locations nationwide in...
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Complete protein – what does it really mean?
If there is a nutrient that is worth taking seriously in every situation in life, it is protein: it is essential for the construction of cells, muscles, hormones and enzymes,...
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Applications for Tesco’s program to support the future of local youth and communities have been extended until November 14th.
Tesco has extended the application deadline for the third round of the “Start for the Future” application program. The deadline for submitting applications is November 14. The initiative primarily supports...
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MIZO Coffee Selection – Cinnamon Roll latte
Make Christmas preparations even more special with our limited edition new product! The sweet and spicy Cinnamon Roll latte is bringing you the taste of cinnamon roll and it will...
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PENNY wins the Energy Efficient Company award again
PENNY Hungary has won the Energy Efficient Company title for the third time within the framework of the Virtual Power Plant Program (VEP). The nationally recognized professional award rewards companies...
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Stirred, not shaken
Hungary’s syrup market has undergone a spectacular restructuring in recent years. In 2024 there was a 3-4% sales decline compared to 2023, while in 2025 sales dropped about 10% from...
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A new favorite is coming: the exciting collaboration between Gallio and Bamba Beef Burger
Bamba Marha Burger is offering a special offer throughout November; the “Offer of the Month”, the Bamba Turkey Burger, made with Gallio’s premium turkey meat, was presented to gastronomy lovers...
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Arthur Keleti: “Humans didn’t create AI because they don’t want to do anything” – Future Talks, Trade magazin’s Business Podcast continues
Szilvia Krizsó has interviewed cyber-secret futurist Arthur Keleti. This article features excerpts from Trade magazin’s Future Talks podcast series. You can watch the full interview at futuretalks.hu. This article is...
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The largest Hungarian chestnut processor burned to the ground in March, but is now producing again
The largest Hungarian chestnut processor, Sarkpont Zrt., has literally risen from the ashes. The factory in Kadarkút-Vótapuszta was destroyed by a fire on March 27th of this year, in which...
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More colourful tea bag segment
A felmelegedés miatt rövidebb szezonnal, a gazdasági helyzet miatt pedig gyengébb vásárlóerővel kell megküzdeniük a teapiac szereplőinek. A küzdelem az emelkedő eladásokat nézve sikeres, ennek „ára” viszont az ára: az...
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KSH: industrial production expanded by 1.3 percent both compared to the same period of the previous year and compared to the previous month
In September 2025, the volume of industrial production exceeded the average by 1.3 percent, while adjusted for working day effects, it fell by 1.5 percent compared to a year earlier,...
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