Company and Personal News

Orbit Wild Strawberry Bag

From Hungary’s most popular chewing gums strawberry-flavoured Orbit Wild Strawberry is now also available in sachets....

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Mood Media and Lapker signs agreement

After several years of negotiations, Mood Media and Lapker agreed to use all elements of scent marketing in Lapker Zrt.’s latest concept, a prototype convenience store that serves the needs...

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Efficient and modern waste management at SPAR

SPAR Hungary was the first food retail chain to start the utilisation of food waste in a biogas plant. In its 400 stores, two logistics centres and meat processing plant...

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Trendy colours – just like it was new

Henkel’s new product, Perwoll Color Magic liquid laundry detergent protects textiles from fading, thanks to its special colour renewing formula. Besides, it also removes microscopic naps. Available in 1-, 2-,...

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ProX probiotic yoghurt

New products of the successful ProX probiotic yoghurt drink family in cups, for a healthy diet....

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New managing director at Danone Kft.

From 16 March 2010, Paolo Maria Tafuri (49) is the new managing diector of Danone Kft. He joined Italaquae – Danone’s mineral water manufacturer in Italy – in 1989 and...

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Miskolci Árucsarnok was modernised

Coop’s most profitable store is Miskolci Árucsarnok, which had been completely modernised after 15 years before it reopened on 29 March. Gates had to be opened 30 minutes earlier than...

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Fighting the aging of teeth and gum

Signal’s latest innovation, Signal Anti-Age toothpaste helps to fight the aging of teeth and gum. After Unilever’s product test 8 out of 10 women experienced an improvement in certain teeth...

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YO Sirup

YO syrup family in PET bottles, with a drip-free cap....

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Gallicoop had a good year

Turkey processing company Gallicoop is satisfied with its 2009 performance: despite a recession on the poultry market they increased their turnover by 1.8 percent at sales revenues of HUF 25.5...

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When Tesco finished 22nd

The ranking of food retail companies started with a Top 50 list way back in the past. In 1994, Áfeosz was number one (with a turnover of HUF 110 billion),...

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Recharging our batteries with new Milli Life+Janga yoghurt drink

A smooth and silky, pre- and probiotic novelty appeared in the Milli Life+ product range this March: Milli Life+ Janga plain yoghurt drink supports the immune system and is available...

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Sága innovations

This spring Sága is completely reborn! We sport a new logo, new packaging for our products and several exciting new products....

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Campari celebrates its 150th birthday with an artistic surprise

Campari, one of Europe’s most famous drinks, which is made from 60 different natural ingredients, celebrates its 150th birthday by having three new Campari labels designed by three world-famous artists....

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Question – Answer: MONA asks Bonafarm

Just like NÖM AG, the owner of Mona Hungary, the Bonafarm Group also tries to establish a closed, economical and secure integration. But how can a uniform and efficient strategy...

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Ariel Active Gel capsule available in shops from April

In April 2010, Ariel introduces the latest innovation in the field of detergents, Ariel Active Gel capsule. It removes stains twice as effectively as Ariel liquid detergent, so a smaller...

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Joya Sojagurt

Made from Austrian soya bean, guaranteed to be GMO-free, 100% vegetable origin, lactose-, gluten- and cholesterol-free....

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Ferenc Puskás is the new face of Szentkirályi

After Luís Figo, another world-class footballer became the face of Szentkirályi: with the approval of his family, Ferenc Puskás’ image will lead Szentkirályi’s 2010 campaign. Owner-managing director, Levente Balogh told...

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Dr Bernd Hallier: Retailers know a lot about their customers

According to Dr Bernd Hallier, the director of EHI Retail Institute retail is one of the driving forces behind information technology. He told Trade magazin that in Central and Eastern...

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Shining cleanness with the fresh scent of spring

Henkel welcomed spring with new, cherry blossom-scented Biopon washing powders and gels. Biopon washing powders now also make clothes easy to iron. Play at www.biopon.hu to win a wellness weekend...

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Vanish Oxi Action Extra Hygiene

Vanish Oxi Action Extra Hygiene is the newest product family of Vanish stain removers, which not only removes different types of stains, but also kills 99.9% of bacteria....

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International recognition for Henkel

Henkel has been present on the World’s Most Ethical Companies list for three years now. The list of 100 companies is published by the US Ethisphere Institute and it ranks...

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Strategy brings success

Odary, the new umbrella brand of Kazakhstan’s Agroprodukt and the recently introduced reclosable Cryovac® EOR211 foil started a retail and social revolution. Packaged in the innovative new foil, Odary cottage...

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Ideal 90 g

With its composition and individual packaging, Ideal cake represents a new category on the cakemarket....

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New owner at Lekkerland

From February 2010, HU Management Kft. is the 100-percent owner of the Hungarian affiliate of German company Lekkerland AG & Co. KG. The company’s name, logo, strategy and commitment to...

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New Dove shower gels promise breakthrough

With its new composition, the Dove VisibleCare shower gel product range promises a more hydrated skin than ever before. It contains NutriumMoisture™ formula, which is clinically proven to reduce the...

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Rauch IceT Blackberry

Ice tea in pitch black bottles, offering the exciting flavour of extraordinary blackberry....

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New Hungarian products in Tesco stores

From the middle of March, 49 new Hungarian products are available in Tesco stores in Debrecen, Kazincbarcika, Mátészalka, Miskolc, Nyíregyháza, Ózd and Hajdúszoboszló. These products (including specialties like organic milk...

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Desire materialised – Guru from Pöttyös

This spring Pöttyös introduces its new dessert Guru, which simply seduces us to have a snack. Guru is a unique product, a real treat that combines cream caramel and crunchy...

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Nativa tea drinks

In line with market trends, we continue to expand the Nativa product family, which offers the beneficial effects of green and white tea to consumers, without the long procedure of...

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