Company and Personal News
Magazine: Strategic solutions, part 4 – When to do promotions and when to avoid them
Date: 2013-08-22 12:07:05
When Hungarian consumers choose a store, their decision is heavily influenced by promotions. In our latest ShopperTrends survey 31 percent said that they would switch to another store for a...
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A new meat plant was inaugurated in Békésszentandrás
Date: 2013-08-22 11:30:30
The Hungaro-Food 2009 family business established a new meat plant in Békésszentandrás. The plant , which was built from more then one billion HUF was inaugurated on Wednesday. Rural Development...
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Kemény Dénes also participates at the Wine Route Rally
Date: 2013-08-22 11:20:45
More than 150 competitors, including Kemény Dénes, the president of the Hungarian Water Polo Association will take part at the 18th Hungarian Wine Route Rally, that lasts from next Friday...
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Amateour sandwich-designers did their best this year, too
Date: 2013-08-22 10:15:44
McDonald’s competition “My Hamburger” has been launched for the 2nd time, with a total of 19 thousand people and 23 thousand plans involved in the online project. The professional jury...
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MasterCard: more than one million PayPass cards in Hungary
Date: 2013-08-21 11:35:23
According to the datas of MasterCard, the number of one-touch credit cards in Hungary exceeded one million units, so one use the touch screen terminal with every eighth credit cards...
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Poor second quarter at Heineken
Date: 2013-08-21 11:12:37
Heineken’s flash report shows a poor second quarter. The world's third-largest brewery does not expect profit growth for this year, due to the weakness of household consumption. Heineken's share price...
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Vegetarian Festival in Budapest
Date: 2013-08-21 11:11:31
This year's Vegetarian Festival includes lectures of nutritionists, macrobiotic and vegetarian tasting sessions as well as cooking classes and demonstrations of eco and organic products. This year’s Vegetarian Festival will...
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Hungary’s first urban apiary and bee museum was presented
Date: 2013-08-21 10:59:38
The first urban apiary of Hungary was presented in the rear terrace of the Art Gallery (Műcsarnok) in Budapest. The New Museum for the Bees interactive exhibition created on the...
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Grill Championship 2013
Date: 2013-08-21 09:12:22
The Hungarian Grill Association is bound to organize the 14th Hungarian Grill Championship on 8th September, within the compass of the SeptEmber Festival. One team consists of 4 people, and...
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Ostorosbor: fresh wines, fresh attitude
Date: 2013-08-20 23:25:50
Ostoros-Novaj Wine Zrt., the biggest winery in the Eger Wine Region, has been going through changes in recent years. First they managed to prove that quality wines can be made...
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Evolving Hungarian wine culture
Date: 2013-08-20 23:23:04
After the negative trend of recent years METRO communications manager Yvette Krubl experienced a positive turn in their wine sales. METRO places great emphasis on meeting frequently changing consumer demand,...
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The cradle of a new way of thinking
Date: 2013-08-20 23:20:40
When we visited Canter Wine House in Zánka, our guides – chief winemaker Gergő Gelencsér and sales director Tamás Istvándi – showed us around the winemaking facility, which is one...
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SafeBrand – the gateway to online and mobile retail
Date: 2013-08-20 23:13:18
GS1 Hungary’s latest innovation, the SafeBrand service and mobile application creates a unique opportunity for manufacturers and brands in Hungary to enter the world of online and mobile sales in...
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Regional and local campaigns in Tesco stores
Date: 2013-08-20 23:11:16
Tesco has always been an important place of communication for the FMCG sector in general, but Tesco hypermarkets are also perfect for regional advertising. Tesco’s 119 hypermarkets make it possible...
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Innovative bathroom and sanitary ware products
Date: 2013-08-20 23:06:48
Guests expect a high level of hygiene and comfort from the toilet rooms of Horeca units. A fresh scent in the air, gleaming fixtures and a matching dispenser design all...
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SPAR: Taking responsibility for colleagues
Date: 2013-08-20 20:29:08
According to a recent ranking, with its 13,000 employees SPAR Hungary was the fifth biggest employer in the country in 2012. SPAR’s fundamental principle is that the group’s success relies...
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New commercial director at the COOP Szolnok Zrt.
Date: 2013-08-16 11:52:06
After the departure of Vidra Zsolt, Gazdag Sándor has been appointed as commercial director at the COOP Szolnok Zrt., from 9 August 2013. The professional who has many years of...
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The Havita-TÉSZ produces apple juice as well
Date: 2013-08-16 11:50:11
The Havita-TÉSZ Cooperative involving 40 producers from Hajdú-Bihar county distributor of about 6 thousand tons of good quality apple per year, started the production of pressed apple juice – Szabó...
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The Farmer Expo has opened in Debrecen
Date: 2013-08-16 11:40:15
The 22nd Farmer Expo opened on Saturday in the Agricultural Center in Debrecen. At East Hungary's largest agro-food trade fair, 300 exhibitors present their products and services on 17 thousand...
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Buda Castle Wine Festival opens in September
Date: 2013-08-16 11:18:41
There are only a couple of weeks left and Hungary’s most prestigious wine festival will open its doors. The Buda Castle Wine Festival awaits the wine lovers with numerous colorful...
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Detergents from coffee grinds
Date: 2013-08-16 09:20:54
Coffee giant Starbucks in Hong Kong is testing out an innovative recycling process that turns old, stale baked goods and coffee grinds into bio-plastics and laundry detergent in an attempt...
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Magyar Telekom: Special Service package for online cash registers
Date: 2013-08-15 11:08:25
The Magyar Telekom has compiled a special service package for retailers operating online cash registers – the company told MTI on Thursday. The special service package enables data communication between...
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Twenty thousand bottles per hour at the Hell Energy Magyarország Kft.
Date: 2013-08-15 11:05:17
A new filling line was installed during the spring of 2013 in the Szikszó-based plant of the Hell Energy Magyarország Kft. The capacity is 20 000 bottles per hour –...
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MOL campaign for returning used cooking oil
Date: 2013-08-15 11:00:45
· The “Thanks for the oil, we can offer a party!” campaign lasts until September 1 · The aim is that the population can return the used cooking oil to...
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Poor reults at the world's biggest retailer chain
Date: 2013-08-15 11:00:40
The Wal-Mart Stores Inc., the world's largest retailer reported weaker-than-expected quarterly datas on Thursday and worsened this year's profit forecast as well. The net result of Wal-Mart increased by 1.3...
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About 100 tons of wheat was gathered to the Bread of the Hungarians
Date: 2013-08-15 11:00:13
About a hundred tons of wheat was gathered this year, in the scope of the Bread of the Hungarians charity action – MTI reported on Thursday. The employees of the...
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Three hundred doses of hungarikum sheep stew at the grey cattle festival in Badacsony
Date: 2013-08-15 10:59:39
Three hundred doses of Karcagi sheep stew will be prepared at the 10th Grey Cattle Festival on Friday, in Badacsony. The Karcagi sheep became a Hungarikum not long ago. The...
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Bread Festival at the Museum Village in Sóstó
Date: 2013-08-15 10:54:34
During the Bread Festival at the Museum Village in Sóstó, the guest can follow and learn traditional bread making processes on 20 August. Kisgyörgy Tamás, educational staff of the Museum...
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Magazine: Marketing, with the focus on the individual
Date: 2013-08-15 10:45:00
The dream of marketing managers is to have as much information about consumers as possible, in order to be able to implement successful campaigns. Thanks to the SafeBrand service, brand...
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Eat more, get fatter and stay married longer
Date: 2013-08-15 09:32:28
More than 60 per cent of people put on weight when they are in a comfortable relationship, new research suggests. Some 62 per cent of people admit gaining up to...
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