Other
Kaufland: strong growth in Poland and Austria
One year after launching its marketplace in Poland and Austria, Kaufland has already achieved strong growth. It now has a total of 3,000 online sellers that have joined in Poland....
Read more
ALDI SÜD Reveals Its Food Range is Now 56.4% Plant-Based
ALDI SÜD has been significantly expanding its plant-based range in recent years, and now offers over 1,400 vegan-labelled products. This is more than double the number that were available in...
Read more
AMC: this year’s OMÉK welcomed more than 80 thousand visitors
The 82nd National Agricultural and Food Exhibition and Fair (OMÉK) welcomed more than 80 thousand visitors – the Agricultural Marketing Center (AMC) told MTI on Monday. At the event, which...
Read more
Continues to promote fish consumption
The popularity of fish consumption continues to discover the healthy, tasty and diverse consumption options of fish dishes; This is aimed at the new elements, “Get it!” Campaign called the...
Read more
In Croatia the pigs are destroyed again
African swine fever (ASP) is destroyed again in Croatia: About 10,000 pigs in Baranya, Baranya, will be eliminated in the Bellye (Belje) agricultural company, David Vlajcic said on Saturday. The...
Read more
Réka Rubint: “Only one thing tires me: resting…”
Szilvia Krizsó interviewed fitness trainer and lifestyle consultant Réka Rubint in Trade magazin’s Future Talks business podcast series. In the article below you can only read excerpts – the full...
Read more
Hungarian business leaders who are able to grow even in a crisis
While the sales revenue of Hungarian companies decreased by an average of 8 percent and their profits by 11 percent in 2024, companies belonging to the Trusted Circle achieved a...
Read more
“Food Summit” a huge success at the 82nd OMÉK
The Hungarian Food Summit, a food export development meeting that debuted at the 81st OMÉK two years ago, was a huge success, and this year – within the framework of...
Read more
TOP 50 Marketing and TOP 50 PR Leaders: New Stars and Returning Big Names
This year’s rankings show strong renewal in marketing, while PR appears more stable – according to the compilation by the professional magazine Marketing&Media. The publication has prepared the TOP 50...
Read more
PET bottles are changing: more recycled plastic is being added to them
The EU regulation came into effect on January 1, 2026, according to which all PET bottles must contain at least 25 percent recycled plastic. This ratio will increase further in...
Read more
The “Catch it!” fish consumption promotion campaign is launched again
Within the framework of the project with the identification number MAHOP Plusz-2.6.1-24-2024-00001, Agrármarketing Centrum Nonprofit Kft. (AMC Nkft.) will implement a comprehensive communication and promotional campaign between January 1, 2025...
Read more
Rituals opens its first domestic store
Everyday luxury has finally arrived in Hungary: Rituals has opened its first independent domestic store in the Mammut Shopping Center. The 25-year-old Dutch beauty brand has entered the Hungarian market...
Read more
Labubu fever: plush toy or crisis indicator?
The Labubu plush figure produced by Pop Mart is a huge success worldwide, and according to the manufacturer, they will soon be able to sell ten million of them per...
Read more
The “Developing Region” campaign has ended – The message of the Rural Development Program has reached millions of people
The communication of the results of the Rural Development Programme (RDP) implemented between 2014 and 2022, which reached millions of people through television, radio and online platforms as part of...
Read more
Cyberattack paralyzes major European airports
Passengers at London Heathrow, Brussels Zaventem and Berlin-Brandenburg airports are facing significant disruption after a cyberattack on Collins Aerospace’s IT system supporting passenger check-in and boarding processes hit the system...
Read more
According to the latest data from EUROSTAT, the number of farm animals in the European Union continues to decline
The professional group “Voice of European Livestock” presented in its recent analysis: in 2024, the populations of the main animal species decreased significantly. The number of pigs decreased to around...
Read more
István Nagy: campaign to promote rabbit meat consumption launched
The Hungarian Rabbit Interprofessional Organization and Product Council, together with its Spanish counterpart, has launched a three-year campaign with a budget of 4.2 million euros to promote the consumption of...
Read more
Agrármarketing Centrum: “Developing Countryside” campaign has ended
The “Developing Countryside” campaign, which made the process of transformation of the Hungarian countryside, the investments strengthening communities and the developments pointing to the future better known through various communication...
Read more
This year’s Symbol of Sustainability winners announced
Trade magazin has announced the winners of the sixth Symbol of Sustainability competition. This year 20 entries won awards in seven categories. Each year Symbol of Sustainability introduces successful projects...
Read more
Slovak Minister of Agriculture: European Commission’s proposals threaten to eliminate Slovak agriculture
The European Commission’s proposals for the next budget period (2028-2034) regarding agricultural subsidies, if implemented, will mean the elimination of Slovak agriculture, said Slovak Minister of Agriculture and Rural Development...
Read more
More than one and a half million pensioners have received the 30,000-forint food voucher so far
The 30 thousand forint food voucher has been received by 1,540,038 pensioners so far – the Prime Minister’s chief advisor announced on his Facebook page. Zsolt Nyitrai wrote on the...
Read more
Kifli’s range expands with Hungarian organic pork
Kifli.hu is introducing a new, private label product line. The HUSI!BIO brand, now available, offers customers organic pork from Hungarian sources. There are currently 14 different products to choose from,...
Read more
Producer prices in Germany fell in August
Producer prices in Germany fell more than analysts had expected in August and more than in the previous month, according to a report by the German Federal Statistical Office, Destatis,...
Read more
Animal husbandry has almost doubled since the national government
has and will continue to play a key and decisive role in agriculture – stated Imre Hubai, the State Secretary for Agriculture at the Ministry of Agriculture at the 30th...
Read more
Hungarian CEOs who are able to grow even in a crisis
“The Hungarian economy has been operating in a persistently near-crisis state in recent years: the post-Covid downturn, inflationary pressure and lack of investment have all contributed to the majority of...
Read more
AM: Ministry of Agriculture helps sustainable farming with new facilitation
The Hungarian government has a firm intention to provide farmers with a flexible support system, which is why administrative burdens and mandatory inspections are being reduced, and sanctions are also...
Read more
German retail struggles with AI integration
Artificial Intelligence (AI) is becoming increasingly important in retail, but German companies are still struggling with its effective implementation –a recent study by the EHI Retail Institute finds. Two-thirds of...
Read more
Campaign to promote rabbit meat consumption launched
The Rabbit Interprofessional Organization and Product Council, together with its Spanish counterpart, have launched a three-year, 4.2 million euro campaign to promote rabbit meat consumption and increase its market presence...
Read more
AdEthics influencer training launched in Hungary
The Self-Regulatory Advertising Board (ÖRT) was among the first to adapt the AdEthics influencer training program, developed in cooperation with the EU Influencer Legal Hub and EASA, in Hungary. The...
Read more