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Brands under the Christmas tree
This article is available for reading in Trade magazin 2025/8-9. Linda Takács, head of beauty and personal care at Unilever Magyarország Kft. cites NIQ data to tell: in the 2024...
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AM: the government is helping Hungarian food producers with a 300 billion forint development program
In Coop’s corporate philosophy, social responsibility and commitment to the community are always given a high priority, in addition to the high quality of its food. In this spirit, the...
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New technology could revolutionize cocoa production
Nestlé researchers have developed a process that can produce chocolate raw materials from previously unused parts of the cocoa crop. The patented technology allows up to 30 percent more raw...
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2025 was another year of drought in Hungary
2025 was another year of drought in Hungary – despite the fact that there was more rainfall than in the infamous year 2022, the groundwater level continued to sink, the...
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Wage tension in the labor market: 6–9 percent increase received compared to workers’ expectations of 15 percent
This year, the majority of Hungarian companies managed to manage a wage increase of between 6 and 9 percent, while the wage growth expectations among employees were much higher, around...
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Small businesses suffer the most from the guest worker restrictions
This year’s tightening of the employment of guest workers has put Hungarian small and medium-sized enterprises in a particularly difficult situation, Telex reported. The new regulation has capped the number...
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Consumer centricity is key to private label growth – PLMA Summit in Copenhagen
On 28–29 October 2025, Copenhagen will host the PLMA Annual Private Label Summit, focusing on one key question: what do today’s consumers expect, and how can private labels deliver? Organized...
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AM: our country opposes the EU-Mercosur trade agreement
Hungary continues to oppose the EU-Mercosur trade agreement, which threatens farmers’ livelihoods and food security, Minister István Nagy said at the informal meeting of EU agriculture ministers in Copenhagen on...
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István Nagy: Brussels’ budget plan would direct farmers’ money to Ukraine and ruin agriculture
Brussels’ budget plan would lead to a catastrophe, because while it would direct new substantial resources to Ukraine and the war, all farmers would receive less money, thus putting food...
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The Kraft Beer Festival starts on Thursday in the Dürer Garden
The Kraft Beer Festival starts on Thursday in the Dürer Garden, where you can meet the actors of the domestic and regional craft scene for four days. More than 25...
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Shell Energy and MVM CEEnergy sign strategic gas trading agreement
A ten-year gas trading agreement has been signed between Shell Energy Europe Limited (SEEL) and the Hungarian natural gas trading company, MVM CEEnergy Zrt. (MVM CEEnergy). The agreement is a...
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Kék bolygó: Value-for-money products should be put on store shelves
It is important to learn about the amount of work that goes into producing agricultural products, and the National Agricultural and Food Exhibition and Fair (OMÉK) will provide a good...
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Hungarian and regional designers presented themselves to international fashion industry players from fifteen countries
More than seventy Hungarian and thirty Central European designers presented their spring-summer 2026 collections to the audience of the 16th Budapest Central European Fashion Week (BCEFW), the Hungarian Fashion &...
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Corn harvest expected to increase this year
The IGC’s August projection indicates a global corn harvest of 1,299 million tonnes in the 2025/2026 marketing year, 5 percent higher than in the 2024/2025 marketing year. Utilization could be...
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Hungary opposes EU-Mercosur trade agreement
Hungary continues to oppose the EU-Mercosur trade agreement, which threatens farmers’ livelihoods and food security – stated Minister of Agriculture István Nagy at the informal meeting of EU agriculture ministers...
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KitKat Celebrates 90th Anniversary This Year
Nestlé’s iconic confectionery brand, KitKat, is celebrating its 90th anniversary this year. The brand began its journey in 1935 in York, which still houses its R&D and manufacturing HQ. With...
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White cabbage has become more expensive
According to data from the Central Statistical Office (KSH), Hungary produced 7 percent less white cabbage (32.7 thousand tons) in 2024 than a year earlier. According to data from the...
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Hungary’s Artificial Intelligence Strategy (2025-2030) published
The government is doing everything it can to ensure that our country remains the winner of the technological transformation, which is why it has renewed Hungary’s Artificial Intelligence Strategy, which,...
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Podravka sells confectionery business to Bosnian company
Žito, the Slovenian subsidiary of Croatian food company Podravka is selling its confectionery business to Bosnian firm UPI Star for EUR 8.6m. This article is available for reading in Trade...
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The proportion of smuggled cigarettes in Slovakia is at a historical level
The number of smuggled and counterfeit cigarettes in Slovakia continues to grow at a record pace, according to the “Empty Packs Survey” of the Slovak Association of Branded Products Manufacturers....
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Half of Europe’s shoppers are incognito
Half of European consumers shop in secret. The main reasons for stealth shopping are embarrassment and a wish to avoid arguments at home. Six out of ten secret shoppers hide...
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NKFH: hidden dangers on slides and rope courses, the consumer protection authority found hundreds of illegal devices
The annual inspection program of the National Trade and Consumer Protection Authority (NKFH) focuses on inspections of entertainment equipment, facilities, temporary structures, and recreational sports equipment. So far this year,...
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GOSZ-VSZT-NAK winter wheat variety trials provide great help to farmers before the sowing season
Amid the challenges facing agriculture – weather extremes, rising costs and economic changes – the choice of seed is a key decision before every sowing. The National Association of Grain...
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NAK launches campaign on conscious meat consumption from Remény farm
The National Chamber of Agriculture (NAK) launched its awareness-raising campaign “Facts in a Tasteful Way” in June this year. The aim of the initiative is to present the importance of...
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The Only Free Autumn Festival kicks off with a Guinness record attempt and charity
It is estimated that more than 500,000 people in Hungary are affected by gluten sensitivity and more than 70,000 people are diagnosed with celiac disease today – many of them...
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China’s place in the global economy: the future isn’t “Made in China”
According to Dr Tamás Matura, China expert and associate professor at Corvinus University of Budapest, the limitations of China are much bigger than the state’s official narrative would have us...
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Clean Industrial Deal: everything about the green transition and how to finance it
PwC Magyarország hosted a webinar to share the details of the Clean Industrial Deal – the new strategy that the European Commission (EC) says will define the next era of...
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The flavours of Christmas
The spice market is showing steady growth, mainly due to continued demand for home cooking and the strengthening of the grilling and BBQ season. This article is available for reading...
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The 2025 Green Awards have been presented
The winners of the 2025 Green Awards were selected from a record number of entries: companies, organizations and professionals who excel in the field of sustainability were recognized in seven...
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