Clean benefits!
Clean benefits!
This article is available for reading in Trade magazin 2025/6-7. Szabolcs Fábián, Tork’s HoReCa ambassador in Hungary: “In the field of hygiene products for HoReCa there has been a significant...
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Scoop time!
Hungary is following global ice cream trends and is open to new ideas. Artisan ice cream is enjoying a renaissance worldwide. This article is available for reading in Trade magazin...
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Just dishwasher 750 ml doypack – Lemon, Apple
Doypack pouches use less plastic, leaving a smaller ecological footprint. Thanks to their innovative design, they are easy to store, transport and refill. The new formula is more concentrated, so...
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Where the big brewers are pulling the beer tap
According to the 2024 report by the Association Hungarian Brewers, draught beer sales reached 394,000hl in 2024 – back in 2023 this volume had been 386,000hl. At the same time...
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Veganz enters North America and Australia with new plant-based drinks
German plant-based food manufacturer Veganz Group has signed an agreement with Australian-American company Jindilli Beverages, for producing oat and almond alt-milk drinks under the Mililk brand. This article is available...
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Tiki culture in downtown Budapest
Rumpus Tiki Bar has been operating in the heart of the Hungarian capital since 2013. This article is available for reading in Trade magazin 2025/6-7. As for prices and quality,...
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Less emission, more control
This article is available for reading in Trade magazin 2025/6-7. On the automatic door and window market, the focus is on energy efficiency and safety. Manufacturers are trying to minimise...
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We are getting better at shopping
This May POPAI Magyarország held its annual meeting and the usual monthly gathering at an unusual venue: the SPAR Regnum Meat Processing Plant and Training Centre. This article is available...
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For a more professional cocktail experience
As part of POPAI Magyarország’s monthly meetings, in March members of the association and invited guests gathered in Lurdy Ház at the invitation of Coca-Cola HBC. This article is available...
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Europe isn’t silent either
Major events for European POS displays were held in Paris (Le Salon Retail Marketing Solutions, 25-27 March) and London (VM&Display Show, 9-10 April). This article is available for reading in...
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Opening event for the “Share the Magic of Coca-Cola” campaign at Akvárium Club
Coca-Cola Magyarország brought back its Share the Magic of Coca-Cola campaign with an unforgettable party. The brand celebrated the campaign’s return in collaboration with Astro Music in Budapest’s Akvárium Club...
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SPAR campaigns for a sustainable future in Slovenia
SPAR Slovenia has launched a new campaign entitled “What Circulates, Connects Us” to highlight the benefits of returnable glass packaging. One of the biggest advantages of glass packaging is that...
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Heineken teams up with the Ellen MacArthur Foundation
Heineken has joined the Ellen MacArthur Foundation network to promote the widespread use of reusable packaging. The collaboration seeks to share experiences, develop guidelines and encourage industry players to adopt...
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Aldi looking for new store locations with the help of customers
Aldi is asking UK shoppers to help in choosing possible locations for new stores. The areas with the most suggestions could be included in the discount store chain’s expansion plans....
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Lidl launches new brand in Switzerland to promote domestic products
On 8 May Lidl’s new Qualité Suisse brand debuted in Swiss stores, offering high-quality, locally produced Swiss products at affordable prices. The brand started with around 200 products, but the...
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As the old joke goes: first melon and then beer?
Although beer consumption has been declining in Hungary in recent years, quality has become important and consumers can choose from a large selection of products. This article is available for...
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Pingo Doce launches own online shopping platform
Portuguese supermarket chain Pingo Doce has launched its own online grocery platform in Lisbon and Porto, after ending a 7-year partnership with Glovo’s Mercadão. The new platform’s goal is to...
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The first 25 years of KÖZSZÖV
In 2025 the National Association of Public Sector Catering Service Providers (KÖZSZÖV) is celebrating its 25th anniversary. To mark this milestone, the association organised a two-day conference at the METRO...
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Lidl Belgium to open 80 new stores by 2038
Lidl Belgium, which currently operates 302 stores in the country, is planning a major expansion: opening 80 new stores by 2038. The growth will be supported by a new 43,000m²...
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Rudolf Semsei: “Those guests are also regulars who come to us just once a year”
Rudolf Semsei, the owner of Budapest Party Service, VakVarjú restaurants and Dobay confectioneries was interviewed in Trade magazin’s Future Talks business podcast series by Szilvia Krizsó. In the article below...
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Nestlé Switzerland to stop using Nutri-Score
Starting this summer, Nestlé will gradually phase out the Nutri-Score label on products sold exclusively in Switzerland, as support for the label has declined significantly in the country since its...
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ALDI app is expanding: coupons are now also available
The ALDI app has reached another milestone: customers can now find coupons redeemable at any ALDI store in the mobile app. This article is available for reading in Trade magazin...
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SPAR takes another step towards digitalisation
SPAR Magyarország carries on with its digital innovations in Hungary. This article is available for reading in Trade magazin 2025/6-7. Electronic shelf labels are now used in more than ten...
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Producer prices in the euro area and the European Union decreased month-on-month and increased year-on-year in April
Producer prices in the eurozone and the European Union (EU) fell month-on-month but rose year-on-year in April, according to data released by the EU’s statistics office, Eurostat, on Thursday. Producer...
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New fan-inspired brand campaign by Airwaves
Airwaves, the sugar-free chewing gum brand in the Mars portfolio, is reaching out to consumers through an integrated campaign inspired by fan feedback. This article is available for reading in...
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AI could be the key to sustainable cost cutting
In recent years economic uncertainty has fundamentally changed the market conditions for retail: high inflation has entailedcost increases across the supply chain, forcing consumers to save and increasing competition. This...
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The 2024 FMCG Retailer Ranking is out now
Everything remains the same: Lidl, SPAR and Tesco are the top three! Since 2020 every year has brought serious difficulties for the economy, which also hampered the functioning of the...
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Hungarian Service trademark now also indicates secure digital document management
From 1 June the Digital Citizenship application (DÁP) will take another step forward in curbing paper-based administration: customers will be able to log in to their financial, utility and telecommunications...
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The Association of Conscious Shoppers sued Shein: they are manipulating customers with dark tricks
The Conscious Shoppers Association (TVE) has filed an official complaint with the European Commission against Shein, together with several European consumer protection organizations. The fast fashion giant is accused of...
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