News and articles
Record breaking growth for chemical products
Date: 2009-03-05 08:00:00
Top list of chemical products producing most dynamic growth in 2008 (percentage on 2007 basis)....
Read more
Drugstores strengthening their position in HUF 19 billion market
Date: 2009-03-05 08:00:00
According to the Nielsen Retail Index, retail sales of hair care products stagnated at slightly over HUF 19 billion last year. The nearly HUF 11 billion market of shampoos remained...
Read more
Uncertainty regarding the end of recession
Date: 2009-03-05 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt and Erste Bank, the end of the global recession and its extent is completely uncertain. GDP in the EU is expected to...
Read more
Palette Tízperces hajfesték
Date: 2009-03-05 08:00:00
Intense and shiny colour, perfect cover for grey hair and protection against damage in only 10 minutes! 12 new shades from light blonde to dark brown....
Read more
Antal Zöld in Cologne for the 39th time
Date: 2009-03-05 08:00:00
During the exhibition, a special celebration was held to commemorate that this was the 39th consecutive time for Antal Zöld to visit the ISM. In the 1970’s, had been in...
Read more
On line store for Hungarian products in March
Date: 2009-03-05 08:00:00
The intention of Prémium Hungaricum Egyesület is to help Hungarian SME-s from the food sector in entering the market. This is why they are planning to start up an online...
Read more
New Sole Gustoso butter creams
Date: 2009-03-05 08:00:00
SOLE-MIZO Zrt launched a special, premium product in February. Owing to the special colloid structure of the butter cream made from real milk cream, it has a different, more beneficial...
Read more
Washing hair no longer enough
Date: 2009-03-05 08:00:00
The hair care market is still dominated by shampoos but balsams have also been producing dynamic growth for years and sales of conditioners also began to soar last year. Demand...
Read more
Hungarians worried mainly by cost of alcohol consumption
Date: 2009-03-05 08:00:00
44 percent of Hungarians claim that they never consume alcohol. According to a survey conducted by the GfK group for Wall Street Journal Europe, the biggest concern for Hungarians regarding...
Read more
Kubu PET-palack – Töretlen energia, törhetetlen palackban!
Date: 2009-03-05 08:00:00
The market leading drink for kids in Hungary is to be renewed both in terns of content and appearance. Bottled Kubu products will come in 0,3 litre PET bottles from...
Read more
Escape routes
Date: 2009-03-05 08:00:00
Innovation, product development, expansion of distribution channels, authentic communication without cost reduction – this is how we can sum up what has been said by participants of the Marketing Forum...
Read more
Tchibo birthday design competition
Date: 2009-03-05 08:00:00
A competition for designing a retro jug collection has been launched by Tchibo Budapest Kft with MOME Nonprofit Kft. and Moholy-Nagy Művészeti Egyetem to commemorate its 60th birthday. The deadline...
Read more
Hungarian Chamber of Agriculture urging introduction of SPS in 2009
Date: 2009-03-05 08:00:00
A substantial part of animal husbandry might disappear by 2012, which could lead to a major crisis. This danger comes from the delay in the introduction of the SPS law,...
Read more
Market expanding, growth for milk chocolate
Date: 2009-03-05 08:00:00
Retail sales of Easter sweets rose again last year. Sales were up by 7 percent in terms of quantity, and by 22 percent in terms of value. Total sales were...
Read more
Winter care Head&Shoulders style
Date: 2009-03-05 08:00:00
In December a tree in Erzsébet tér turned green as a result of a creative idea by Procter&Gamble to promote Head&Shoulders Winter Care....
Read more
Domestic chains re-magnetised
Date: 2009-03-05 08:00:00
According to the Shopping Monitor and Shopping Mission 2008-2009 surveys prepared about distribution channels by GfK Hungária, smaller stores continue to play an important role in Hungary. For the first...
Read more
Magyaros és mogyorós ízesítésű kölesgolyó
Date: 2009-03-05 08:00:00
An innovation from Biopont! A favourite for both young and old, extruded bio millet is now available in two new flavours as well. Apart from the slightly salted, unflavoured version,...
Read more
SOLE-MIZO web site renewed
Date: 2009-03-05 08:00:00
As part of a complete change of image launched by SOLE-MIZO Zrt. last year, their web site has also been completely renewed by the middle of January....
Read more
First Spar stores converted from Plus opened
Date: 2009-03-05 08:00:00
The first Spar store converted from Plus opened in February in Hatvan, Sopron and Sárbogárd. As a result of the biggest acquisition ever completed by SPAR Magyarország Kft., the complete...
Read more
Branded rabbits and eggs in leading role
Date: 2009-03-05 08:00:00
Quality is the trend among seasonal sweets. Manufacturers of branded milk chocolate figures won’t have much to worry about this Easter. Last year, real milk chocolate accounted for three out...
Read more
Key factor for new products: proportion of people who try it
Date: 2009-03-05 08:00:00
According to Jonathan Banks, research director of Nielsen UK, there are three factors influencing the development of new products at present: consumer confidence, the expansion of private labels and the...
Read more
Grain prices halved
Date: 2009-03-05 08:00:00
The supply price of agricultural products was down by 22,6 percent in December 2008, compared to December 2007. The price of plant products was down by 38 percent, while that...
Read more
Neuner’s Bio Wellness Energia és Vitalitás Tea
Date: 2009-03-05 08:00:00
As a result of a new innovation, every single tea filter is packaged in aroma-sealed pouches, made from a new material. This is a special aluminium pouch which allows teas...
Read more
Duffy to be face of Coca Cola light in 2009
Date: 2009-03-05 08:00:00
It has been announced that Duffy is to be the face of the 2009 advertising campaign of Coca-Cola light. According to the marketing director of Coca-Cola UK, the singer is...
Read more
Food events in the Balkans
Date: 2009-03-05 08:00:00
Mac-Line Hungary Kft. is a company specialising in trade events organised in the Balkans. Last year, they helped 445 Hungarian companies in attending 36 events in ten countries. – In...
Read more
Typical consumers of seasonal sweets are young
Date: 2009-03-05 08:00:00
Sales of Easter chocolate figures continue to drop. Hyper markets remain the primary distribution channel, while the market share of small stores continues to shrink, according to data from GfK...
Read more
Trendy foods
Date: 2009-03-05 08:00:00
Trends have a substantial influence on shopping decisions. Such trends also have the power to change consumer habits and the structure of demand for good. The effects of trends can...
Read more
Romania still enjoying growth
Date: 2009-03-05 08:00:00
According to an estimate by Eurostat, retail sales in the EU-27 countries were down by 0.2 percent on average, and by 1.5 percent in the Euro zone in November 2008,...
Read more