Company and Personal News
New sales director at Kékkúti Ásványvíz
Date: 2009-03-06 11:41:11
From 1th of February Csaba Csiszkó is the sales director of the company. The 40 years old specialist is responsible for execution of Kékkuti’s business plans, and developing of the...
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Demonstration of dairy farmers to wait
Date: 2009-03-06 11:04:41
Dairy entrepreneurs ask the government to start the former published reorganisation program in value of HUF 2.5 billion. Dairy farmers talk about a new demonstration because of deep buy-up price....
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Six months – more than 1,000 new MasterCard places of recipient
Date: 2009-03-06 10:26:46
Thanks to MasterCards new sales program, from July 2008 the number of Mastercard recipient places grow by 1,145. There are 9 million debit or credit card on the Hungarian market...
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Packaged Starbucks coffee in Europe
Date: 2009-03-06 10:03:47
Starbucks and Kraft Foods have announced they will launch packaged Starbucks coffee in select supermarkets in France and Germany. The aim is to expand super-premium Starbucks coffee in Europe. Beginning...
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Rewe reports 11% sales increase
Date: 2009-03-06 09:37:58
Group posted a full-year sales to around EUR50 billion in 2008, including sales of independent retailers. Sales outside its home market, Germany, grew by 15.4%. After a "really good year"...
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Consumers change habits as recession tightens its grip
Date: 2009-03-06 09:35:39
The recession has forced 87% of consumers to change their shopping habits, according to a study by research consultancy Shoppercentric. Out of a thousand people surveyed by market research agency...
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Working-capital loan for Hungarian food industry
Date: 2009-03-05 12:44:23
The Hungarian Development Bank would injection HUF 30 billion into food industry sector. The bank would undertake 100% guarantee of the trade banks' resource placements. To this step the law...
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What is the real Hungarian product?
Date: 2009-03-05 12:40:40
The preparatory committee of Food codex can't agree about the defination of „Hungarian product” in the domestic retail. The problem is that the producers work also from importad raw materials,...
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Nestle sees acquisition opportunity in Poland
Date: 2009-03-05 12:26:46
The world’s biggest food maker, is seeking acquisition targets in Poland to boost production in the European Union’s largest ex-communist economy, the head of its Polish operations said. The Switzerland-based...
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SIÓ helps for children from needy families
Date: 2009-03-05 12:12:34
Action under the name „Thanks for SiÓ!” the firm call the schools fo a tender. The soft drink company helps for 1,000 children from needy families to get their new...
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Levi Strauss stops producing in Hungary
Date: 2009-03-05 09:55:30
With closure of its Kiskunhalas plant 549 employees will lose their jobs, along with hired labour. The company experiences a marked drop in demand for its clothing and other consumer...
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Foodapest, from 2010 in every two years
Date: 2009-03-05 09:42:23
In the future Hungexpo organises the exhibition alone. The next Foodapest will arrange together with UKBA and Foodatech. Specialities of the next year's exhibition are the Junior Confectioner World Championship...
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Synergon Subsidiary Has Become „The Most Dynamic Start-Up Company”
Date: 2009-03-05 08:10:26
Synergon subsidiary, Synergon Retail Systems Kft. received the award given to Hungarian start-up companies. Steinbinder Romulus, the Managing Director of Synergon Retail Systems Kft. received the certificate of merit “The...
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Two new Milli Mia XXL products
Date: 2009-03-05 08:00:00
Two new products were added to the Milli Mia Krémtúró XXL product line in January: a vanilla-raisin and biscuit flavoured one. XXL products account for 10 percent of total sales,...
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New support from Henkel for kids’ health
Date: 2009-03-05 08:00:00
Henkel Magyarország Kft. has given Bókay János Gyermekalapítvány a donation of HUF 1.3 million to purchase diagnostic equipment for preventing cot death. The equipment is to be used by the...
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Dietary supplements mainly from drugstores
Date: 2009-03-05 08:00:00
The market of vitamins and dietary supplements has been growing dynamically, according to Nielsen data. Double digit growth took place in 2008, with total sales exceeding HUF 4 billion. Sales...
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Healthy products in cheerful packaging
Date: 2009-03-05 08:00:00
POS advertisements of food intended for children is targeted at their parents. Packaging is colourful and cheerful, complete with precise information because parents generally read such labels. – Our basic...
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Tempora muntantur…
Date: 2009-03-05 08:00:00
„Times are changing and we are changing with them”. Now, that we are facing difficult times, it is worth taking a look at what changes we should make in order...
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Unilever termékek
Date: 2009-03-05 08:00:00
A major initiative was launched in January under the title „Capitalise and Help”, which allows us to choose from a range of excellent offers and also to support the National...
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UHT milk campaign with Tesco
Date: 2009-03-05 08:00:00
Tetra Pak held a promotional campaign for UHT milk in the 30 biggest Tesco stores last December, to inform people that UHT milk contains no preservatives....
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This year’s Superbrands launched
Date: 2009-03-05 08:00:00
The Superbrands program has been launched for the fifth time this year, while this is also the second year for the Business Superbrands program. The Superbrands program originated in the...
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Dietary supplements demanding a place in retail
Date: 2009-03-05 08:00:00
As a result of increased stress in our lives and our increasingly polluted environment, dietary supplements are becoming more important for consumers than ever before. – Nowadays, what we read...
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The power of personal communication
Date: 2009-03-05 08:00:00
Owing to the confidential and personal nature of its products, HIPP focuses on direct marketing and targeted printed media. Flexico, a distributor of diapers follows a similar policy. Personal contact...
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Appearance of goods is the primary consideration regarding deli counters
Date: 2009-03-05 08:00:00
A major survey has been conducted by PICK-Szeged Zrt. with Trend Budapest Piackutató Kft. which among other things covered the role and importance of deli counters. According to Gábor Ámann,...
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Grüne Woche: successful Hungarians
Date: 2009-03-05 08:00:00
The most important thing the correspondent has learned from this year’s Grüne Woche (16-25 January) is that Hungarian food is important for the European Market. It has also been officially...
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Agricultural “triple” in Hungexpo exhibition centre
Date: 2009-03-05 08:00:00
The Agro+Mashexpo, Vineyard and Winery and Hungarian Garden exhibitions held between 28-31. January broke records both in terms of attendance by foreign exhibitors and size, with a total of 260...
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Vitamins from pharmacists and agents
Date: 2009-03-05 08:00:00
According to a survey conducted by GfK LHS Healthcare and data from Consumer Tracking, consumers still regard vitamins as an important means of maintaining health, though sales have dropped in...
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Discrete design, accurate information
Date: 2009-03-05 08:00:00
There are 3.3 million people in the 50 + age group in Hungary. A growing number of companies have special offers for this group. Charlotte Cosmetic Magyarország Kft. offers many...
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Ideal co-operation between manufacturers and agencies III. – Outsourcing of sales reps
Date: 2009-03-05 08:00:00
How can we set up a system of outsourcing in the field of sales work which will bring real savings and real results? How can we get our contractors to...
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