Company and Personal News

Henkel’s turnover grew considerably in the second quarter

In the second quarter of 2010 Henkel’s sales revenue totalled at EUR 3,890 billion, rising by 11.6 percent from the second quarter in 2009. Adhesive Technologies and Cosmetics branches contributed...

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Santa Claus in the summer

More than 500 units of Sears, Toys R Us, Target and a few other American retail chains decided to push Christmas promotions as early as July. They give a 40...

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Emergency alert off

According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, production will grow the most this year in those sectors which sell their products or services to foreign markets....

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Rice turnover concentrates and the 501-1,000-gram format is dominant

Retail sales of rice diminished by 2 percent in value and by 3 percent in volume in the April 2008-March 2009 period. According to the Nielsen Retail Index, the size...

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New CEO for Borsodi Brewery

From 1 August 2010 Zsolt Tőtös takes the CEO seat of Borsodi Brewery. Mr Tőtös has been working in the FMCG sector for 20 years, spending the last 9 years...

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Growing media spending

Zenith Optimedia (Publicis Group) increased its forecast for the growth of global media spending to 3.5 percent in the year 2010. Earlier 2.2-percent expectations were modified because of recent global...

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Soaring retail growth in Malta

A quick estimate by Eurostat pointed out that in April 2010 the volume of retail turnover decreased by 1.6 percent in the EU-27 and by 1.5 percent in the eurozone,...

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Growing diversity on the rice and flour market

Eating in restaurant less often could have entailed an increase in flour sales, but market players’ opinion is that demand remained stable. – The fact that flour sales did not...

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The secret of quality: ISO 22000 standard for SPAR’s meat processing plant

SPAR Hungary’s meat processing plant was the first in Hungary to acquire the ISO 22000 certification, the requirements of which guarantee the excellent quality of fresh meat and meat products...

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Gifts are ready to be given

We are witnesses to a concentration process on the Hungarian promotional gift market. Economic recession left its mark on the segment: Győző Sauer, 3L Gift Kft.’s managing director told Trade...

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Packaged products (CPG) in the virtual space

It is more likely that consumers would visit the website of a packaged product (CPG) than become the manufacturing brand’s followers on Twitter or Facebook, irrespective of the product category...

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A wide selection of organic flours is available

Those committed to eating healthy and organic constitute a stable group of organic flour buyers. After a recent decrease in turnover, sales increased in certain supermarkets and drugstores from the...

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Szenkirályi established a new logistics centre

Szentkirályi Ásványvíz Kft. inaugurated its new Logistics Centre, named after Sándor Balogh, at the company’s premises on 1 July. The 4,000-m² building is the result of a HUF 500-million investment...

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Promotional gifts and prizes

There are evergreens on the prize gift market, for example all kinds of technical devices and IT gadgets. Obviously these cannot be used in every segment of the market and...

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Retail’s boat is still sailing on troubled waters

According to KSH’s quick report, volume sales in retail were down by 4.7 percent in the first four months of 2010 and by 5 percent in April, compared to the...

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To the dustbin it goes!

In Hungary, the bin bag market surpasses the value of HUF 4 billion. According to Csaba Horváth, the managing director of Hok-Plastik, because of the influence of fossil fuel price...

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Strategic partnership will strengthen the distribution Rézangyal

Rézangyal Kft. and Coca-Cola Hungary signed an agreement on 15 June 2010, according to which from 5 July Coca-Cola HBC is the exclusive distributor of Rézangyal Classic Selection (11 flavours)...

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Chinese delegation visited Kométa

A delegation form the city of Cixi visited Kaposvár in July and the representatives of the two cities signed a declaration of intent to start a long-term cooperation. The delegation...

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Gold medal: Coty – Rafinanz • Adidas – Wii promotion

Coty Hungary Kft. commissioned Rafinanz Service with a 10-week promotion campaign to boost sales of adidas women’s cosmetics and to support the range’s new Free Emotion product line. One of...

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Prices in agriculture continue to fall

The production price level of agricultural products was down 0.6 percent in May 2010. In April the fall was 5.7 percent in comparison with the same month last year –...

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Shaken, not stirred

The budget needs more money – there is less money to spend in people’s pocket: this is not the best scenario when you want to sell alcoholic beverages. In the...

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The alcohol consumption of festival-goers knows no limits

Heineken Hungária Zrt. and Krétakör went to festivals to campaign for responsible drinking and the results give us food for thought. Péter Fancsikai directed a short film and an animation...

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Less housework and more time spent with the family

In Hungary 7 out of ten women would like to spend less time with cooking and more with their family – reveals a survey by Sága. Women spend 54 percent...

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Gold medal: SPAR Hungary • Smurf mania

Between 23 April and 1 June 2009, 15 inhabitants of Smurf village moved to SPAR, KAISER’S, INTERSPAR and PLUS stores. The objectives of the promotion were increasing the number of...

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Small is the Strong Shot, but strong

Pepsi came out with its latest innovation in Japan. Strong Shot is an energy drink in a 190-ml aluminium can, with extra caffeine and extra carbonation. Because of the high...

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Family budgets reshaped for the umpteenth time

While in the European Union retail turnover fell at the same rate as in November 2008, in Hungary it decreased by 4.7 percent in the first four months of 2010,...

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McCafé’s turnover is increasing

The McCafé closed the 2009 year with 15 percent traffic growth and 2.9 million costumers. In the first six months, 1.5 million people visited the 34 units of the coffee...

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McCafé’s turnover is increasing

The McCafé closed the 2009 year with 15 percent traffic growth and 2.9 million costumers. In the first six months, 1.5 million people visited the 34 units of the coffee...

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Failing to catch the consumer groups, for ten years now

The state offices are incapable against consumer groups that are offering loans, seem like services. Only the Competition Authority scans them. Sometimes prohibits and fines, because of misleading advertising slogans,...

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Failing to catch the consumer groups, for ten years now

The state offices are incapable against consumer groups that are offering loans, seem like services. Only the Competition Authority scans them. Sometimes prohibits and fines, because of misleading advertising slogans,...

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