Events
Responsible Gastro Hero Foundation: a sourdough and kombucha sharing campaign
Marking World Food Day on 16 October, the Responsible Gastro Hero Foundation is launching a community fermentation campaign, titled “Share your kombucha! Share your sourdough!” This article is available for...
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One of Hungary’s greatest strategic assets is its good-quality soil
The United Nations (UN) declared December 5th as World Soil Day in 2013. In this spirit, the Ministry of Agriculture and the Hungarian Soil Science Society once again organized the...
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Style, language and tools
One of the biggest problems the wine industry is facing is the aging consumer base. This article is available for reading in Trade magazin 2025/11. Younger generations find it harder...
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Competitive farming must be the answer to agricultural challenges
Competitive farming must be the answer to agricultural challenges – stated the Fidesz Vice President of the Parliament, the President of MAGOSZ, on Friday in Vasad, Pest County, at a...
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Energy costs can be reduced by up to a third with the Hungarian-developed LED system
While the global agricultural and food market is characterized by the negative effects of climate change, extreme weather, and the uncertainty of international logistical disruptions, an innovative technology developed and...
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Agricultural machinery sales have picked up this year
The agricultural machinery market is undergoing a significant transformation worldwide – and Hungary is no exception – which is also influenced by technological development, weather extremes, and the development of...
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Unilever to invest in food factory expansion in Poland
The FMCG food giant is investing over 100m zlotys ($27.5m) into the site, which it says is one of its “key production sites in Europe”. Unilever is to further invest...
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V4 agricultural chambers act together: European Commission’s plan unacceptable
The Czech, Polish, Hungarian and Slovak agricultural chambers demand a complete change of direction from the European Commission – a joint statement was adopted at their meeting today. The Austrian...
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LED innovation can strengthen domestic agriculture
Hungarian-developed LED technology offers a solution to the energy efficiency challenges of agriculture, reducing lighting costs by up to a third. The system of Ledium Kft. provides stable, season-independent lighting...
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Kroger cancels plans for additional CFC, will pay $350M to Ocado
The fulfillment center cancellation — along with the closure of a spoke facility in Tennessee — expands the grocer’s pullback of its e-commerce network. Kroger has canceled plans to open...
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KSH: Total agricultural output value increased by 6.2 percent this year
In 2025, agricultural output amounted to over 4.4 thousand billion forints, which is 6.2 percent more than a year earlier. The expansion was contributed by a 10 percent increase in...
Read moreWholesaler Metro Reports Growth In Full-Year Sales And Profitability
German wholesale giant Metro has reported growth in sales and profitability in its full financial year for 2024/25, driven by the implementation of its sCore strategy. The company saw sales...
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István Nagy: Hungarian agriculture and food industry will be Europe’s top by 2030
Hungarian agriculture and food industry will be Europe’s top by 2030, productivity will increase by one and a half times, added value will double, and the sector’s exports will increase...
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21st European Commerce Day: the market and politics sitting at the same table
On the 21st European Commerce Day the representatives of the National Association of Entrepreneurs and Employers (VOSZ), the government and trade associations discussed issues of partnership, digitalisation and competitiveness. This article is...
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Barry Callebaut develops new chocolate recipes using AI
Swiss company Barry Callebaut is partnering with Chilean AI start-up NotCo, to optimise its chocolate recipes by using AI. The objective is to reduce costs and cocoa usage, as the...
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Coop Switzerland opens railway logistics hub in Zurich
Coop has established a new railway logistics hub in the Hartfeld district of Zurich, which will make it possible to supply more than 70 stores by freight train. By partially...
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Rossmann follows the Korean beauty philosophy
On 6 November Rossmann presented the world of Korean beauty care – K-beauty – at a special event at the Korean Cultural Centre. This article is available for reading in...
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Coop: serving Hungarian families for 30 years
On 13 November the Coop retail chain celebrated its 30th anniversary. This article is available for reading in Trade magazin 2025/12-2026.01 The group has never lost sight of its core values...
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Nine out of ten companies already use boxed GenAI tools
In its first flash survey, the Joint Venture Association’s (JVSZ) newly created AI & Automation Forum mapped out where domestic companies stand in the application of generative AI GenAI). This...
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KSH: retail turnover in October exceeded the same period of the previous year by 3.1 percent and the previous month by 0.5 percent
2025. In October, the volume of retail trade turnover exceeded the same period of the previous year by 3.1 percent, both according to raw and calendar-adjusted data, the Central Statistical...
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Domestic berry production could get a boost
The University of Sopron and its partners are teaming up to revitalise the Hungarian berry sector, which had to face serious challenges in recent years. This article is available for...
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Oatly develops oat milk for automatic coffee machines
Oatly’s latest product, Baristamatic oat milk has been developed specifically for automatic coffee machines in the United Kingdom. This article is available for reading in Trade magazin 2025/12-2026.01 The company...
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Tradition and innovation characterize this year’s Christmas candy market
Hungarian confectionery manufacturers are expecting a balanced season this Christmas. According to an overview prepared by the National Chamber of Agriculture and the Association of Hungarian Confectionery Manufacturers, interest in...
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Plant-based meat by Impossible Foods is safe for professional athletes too
Impossible Foods has made history with its Impossible Beef and Impossible Burger products, which are the first plant-based products to receive NSF Certified for Sport® certification. This article is available...
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A record amount of donations was collected in the Food Bank’s charity campaign.
A record amount of more than 18 million forints was collected from the amount offered for Nestlé products sold in Tesco in the charity campaign organized for those in need,...
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The global milk market is out of balance
The global butter market has seen a price decline in recent months. Production in the world’s leading dairy exporting countries has been steadily increasing for more than a year, while...
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Duality in wine
This article is available for reading in Trade magazin 2025/11. Domestic wine consumption is declining, says László Romsics, the CEO of Csányi Pincészet Zrt., and this trend can also be...
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This year, the most outstanding leaders of the year were awarded again
This year, the Trust Gala was held for the 11th time, recognizing the work of leaders who not only create value in their profession, but also continuously inspire others. Outstanding...
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Profession.hu: Half of employers do not plan to raise salaries next year
A total of 52 percent of Hungarian companies plan to increase salaries by 2026, by an average of 8 percent. Last year, a similar proportion of corporate decision-makers made this...
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AI Governance – competitive edge or risk?
AI use is bringing tangible results for more and more companies: 80% of CEOs have reported increased efficiency and many companies have also seen a rise in revenue. This article...
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