On Innovation Day we presented the Inno d’Or – Innovation of the Year 2025 awards

On Innovation Day we presented the Inno d’Or – Innovation of the Year 2025 awards

This year marked the 5th edition of Trade magazin’s Inno d’Or –...

Not just a summer hit: ice tea all year round

Not just a summer hit: ice tea all year round

Ice tea sales have developed well recently: in 2024 volume sales exceeded...

Géza Vincze: ‘Let’s experience the journey ahead of us as a real adventure’

Géza Vincze: ‘Let’s experience the journey ahead of us as a real adventure’

An interview with Géza Vincze, who was appointed CEO...

Privát and CBA: the integration is the start of a new era

Privát and CBA: the integration is the start of a new era

The introduction of a loyalty card system has been a major milestone for the...

Beiersdorf Invests €300m To Expand Polish Production Capacity

Beiersdorf Invests €300m To Expand Polish Production Capacity

German multinational Beiersdorf has invested €300 million to expand its...

Co-op signs Royal Mail parcel locker deal to boost in-store services

Co-op signs Royal Mail parcel locker deal to boost in-store services

Co-op has become the first convenience retailer to partner with Royal Mail...

Value, accessibility and responsibility all in one place: ALDI – low prices, high quality, more stores

Value, accessibility and responsibility all in one place: ALDI – low prices, high quality, more stores

In a challenging environment ALDI focused on providing as many benefits as...

Lázár-Ministry launches another wave of store closures

Lázár-Ministry launches another wave of store closures

In Hungary, commercial investments have fallen by more than 10 percent, the...

Price stability is still far away – a price index of 4.3% is expected this year

Price stability is still far away – a price index of 4.3% is expected this year

In May 2025, Hungary’s Central Statistical Office (KSH) reported a 4.4%...

Coca-Cola HBC Hungary: 22 million forints of support for the domestic bartender profession

Coca-Cola HBC Hungary: 22 million forints of support for the domestic bartender profession

In 2025, Coca-Cola HBC Hungary contributed HUF 6 million to support bartender...

Two new senior managers at Rossmann

Two new senior managers at Rossmann

The strategic development of Rossmann Hungary receives new momentum through...

Young people’s consumption habits are changing

Young people’s consumption habits are changing

New statistics on youth risk behavior in Hungary: the two-decade decline in...

The government provides new resources to increase the sustainability of agriculture

The government provides new resources to increase the sustainability of agriculture

The work of professional organizations and research networks is essential...

How AI-powered search is transforming the job market

How AI-powered search is transforming the job market

In recent years, people’s information-seeking habits have fundamentally...

GKI Analysis: The financial sector is starved but efficient

GKI Analysis: The financial sector is starved but efficient

As part of our productivity analysis series, following the manufacturing,...

Tragic honey harvest: acacia honey has practically disappeared this year

Tragic honey harvest: acacia honey has practically disappeared this year

This season brought the worst acacia honey harvest in the past 2-3 decades....

BIKE24 streamlined its entire process with SAP S/4HANA Public Cloud

BIKE24 streamlined its entire process with SAP S/4HANA Public Cloud

There is a saying among cycling enthusiasts that if you love your bike,...

Half of Hungarians travel abroad every two years – many still without insurance

Half of Hungarians travel abroad every two years – many still without insurance

Nearly half (44%) of the Hungarian population travels abroad every two years,...

Hungary’s most innovative solar power plant is being built – optimized for extreme weather

Hungary’s most innovative solar power plant is being built – optimized for extreme weather

The installation of the transformer substation in Hódmezővásárhely,...

Credit card in a minute – AI takes banking to a new level

Credit card in a minute – AI takes banking to a new level

The K&H Bank sees generative artificial intelligence not just as a...

New leader at the helm of Yettel Digital Tribe

New leader at the helm of Yettel Digital Tribe

Richárd Deák joins the leadership team of Yettel Hungary and will lead the...

These are the 5 most common myths about air conditioners

These are the 5 most common myths about air conditioners

During the hot summer months, air conditioners once again take center stage...

Many people don’t know: we should pay attention to these foods and drinks in the summer heat

Many people don’t know: we should pay attention to these foods and drinks in the summer heat

As the summer heat arrives, it is worth “changing” not only your...

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The many faces of Hungarian wine

The many faces of Hungarian wine

The National Council of Wine Communities has launched the “Hungarian Wine....

(HU) Édességek a „visszautasíthatatlan” és a „vétek megenni” kategória között – A nap videója

(HU) Édességek a „visszautasíthatatlan” és a „vétek megenni” kategória között – A nap videója

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Cool stuff to take Insta-pix of – Picture of the day

Cool stuff to take Insta-pix of – Picture of the day

Cool stuff guests can take Instagram-pictures of....

Pharmaceutical matters differently – a strategic change of approach in cooperation between the Association of Innovative Pharmaceutical Manufacturers (AIPM) and Positive Adamsky PDKY

Pharmaceutical matters differently – a strategic change of approach in cooperation between the Association of Innovative Pharmaceutical Manufacturers (AIPM) and Positive Adamsky PDKY

Pharma Affairs Reimagined – A Strategic Shift Led by the Association of...

Flour, eggs…and a pinch of creativity

Flour, eggs…and a pinch of creativity

This article is available for reading in Trade magazin 2025/6-7. Stagnating...

The government is doing everything to prevent Ukrainian grain from entering Hungary again

The government is doing everything to prevent Ukrainian grain from entering Hungary again

The government is doing everything to prevent Ukrainian grain from entering...

The future has already begun – thoughts on Innovation Day

The future has already begun – thoughts on Innovation Day

How will innovations shape the future of retail and the food industry? We...

Farmers are being helped with subsidies and measures

Farmers are being helped with subsidies and measures

Without successful agriculture, there is no successful countryside, no...

Don Papa Rum

Don Papa Rum

Don Papa superpremium rum is produced on the island of Negros in the...

Universal human values and constant low prices in the spotlight

Universal human values and constant low prices in the spotlight

Hungarian-owned, Ajka-based chain Ecofamily is celebrating its 21st anniversary...

The government provides new resources to increase the sustainability of agriculture

The government provides new resources to increase the sustainability of agriculture

The work of professional organizations and research networks is essential...

Bel Group to discontinue plant-based cheese brand Nurishh

Bel Group to discontinue plant-based cheese brand Nurishh

As part of the move, the Saint-Nazaire production site will shut down with...

EU recognises certificates of imported seeds from Ukraine and Moldova as equivalent
The Council of the European Union adopted a decision on Thursday...

Agroinform.hu: this season brought the worst acacia honey harvest in the past 2-3 decades
This season brought the worst acacia honey harvest in the past 2-3 decades,...

EU imposes new tariffs on Russian and Belarusian agricultural products and fertilizers
The Council of the European Union adopted a regulation on Thursday,...

MIZO Coffee Selection – Caramel Cappuccino
We are opening this year’s iced coffee season with a truly indulgent new...

Lekkerland Opens First Rewe To Go at a German Motorway Rest Stop
Convenience specialist Lekkerland, in cooperation with Tank & Rast, has...

New development: continuous synchronization of eGN
The National Food Chain Safety Office will ensure the synchronization of...

Picnic opens advanced e-commerce distribution centre in Germany
In Oberhausen, Germany, Picnic has opened a fully robotised order...

Agrometeorology: the weather is dry
The weather is dry, the soil will continue to dry out in most parts of the...

(HU) Kortárs magyar írók kedvencei, Jókaival fűszerezve a VakVarjúk könyvheti séfajánlatában
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(HU) A nap mondása
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OKSZ on inflation: We don’t do this!
Compared to April, food prices rose by 0.6 percent in May despite the...

PwC Global Top100 Survey: Market value of the world’s 100 largest companies hits new high
The market value of the world’s 100 largest companies grew by 7% to a...

KSH: in May, consumer prices exceeded the values ​​of the same month of the previous year by an average of 4.4 percent
In May 2025, consumer prices were 4.4 percent higher than a year earlier....

Visit Hungary: 45% more guests were welcomed at Lake Balaton this Pentecost
The heat wave that broke out at the beginning of June brought a real travel...

DM prepared a sustainability report for the first time
For the first time, dm has produced a joint sustainability report for all...

Counterfeit food and beverages cause billions in damage in Hungary every year
In Hungary, counterfeit food and drinks cause losses of nearly 16 billion...

They got into a boat for the future: Diageo’s attitude-shaping program from volunteering on Lake Tisza to cross-border actions
Diageo did not stay on the shore this year either: in 2025, it again...

IKEA recalls IKEA 365+ VÄRDEFULL black garlic press
IKEA is asking all customers who have purchased the IKEA 365+ VÄRDEFULL...

The taste, packaging and rhythm of the future – a 2025 innovation map
In this article our magazine takes a look at how the latest market trends and...

Hypoallergenic artificial nail product line wins innovation award
Every year, more and more nail technicians and their clients are affected...

Kalumba is kicking off the summer with a limited edition, jungle-inspired bottle of White Gin
Kalumba, which has conquered the Hungarian gin market with its exotic...

Revitalizing rural areas with the help of young people
Young women and men in rural areas play an important role in supporting...

Croatian Economy Minister says tourism is driving up prices in Croatia
Seasonal effects due to the tourist season are causing the new price...

NAK’s national awareness-raising campaign “Facts in a nutshell” is launched
The National Chamber of Agriculture (NAK) has launched a national...

Focus on young farmers and food security – seminar in Brussels
Empowering young farmers, supporting generational change, the role of short...

The producer price of slaughter pigs has decreased compared to a year earlier
According to the Central Statistical Office (KSH), Hungary's live pig exports...

The deadline for the SME competition with a total prize of HUF 15 million has been extended
The Generali Group has announced the EnterPRIZE international program,...

Innovation and tradition go hand in hand
We asked Ceres Zrt.’s corporate director István Mikos about the...