Market News
Decline in market of mineral water
Date: 2009-05-05 08:00:00
According to the GfK Hungária ConsumerScan, the market of mineral water showed decline both in terms of quantity and value last year. Sales were down by 5.1 percent in terms...
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Milk price hitting bottom
Date: 2009-05-05 08:00:00
Supply prices of agricultural products were down by 27.4 percent in February 2009, compared to the same month in 2008. The price of plant products was down by 37.2 percent,...
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Buying local products voluntarily
Date: 2009-05-05 08:00:00
Following many months of negotiations, a code of ethics has been signed by the representatives of retailers, farmers and processing enterprises which will become effective on 1. July. According to...
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Faster than average growth in sales of insecticides
Date: 2009-05-05 08:00:00
The market of insecticides expanded by 11 percent in terms of value in the March 2008-February 2009 period, compared to the preceding 12 months, with retail sales exceeding HUF 3.5...
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Volume of foreign trade down
Date: 2009-05-05 08:00:00
Export was down by 28 percent in January, compared to January 2008, while import was down by 27 percent. The balance of foreign trade showed a deficit of HUF 47...
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Private labels on the offensive
Date: 2009-05-05 08:00:00
Private labels have been continuously increasing their share in retail sales for years. The assortment of private labels is widening and deepening at the same time. The perception of private...
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Demand shifting towards insect repellents with lower environmental impact
Date: 2009-05-05 08:00:00
As long as insects will continue to exist, insect repellents will have a stable market. However, demand is shifting towards products which have a smaller impact on our environment. As...
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Portugal in the forefront of growth
Date: 2009-05-05 08:00:00
Food retail has been developing at a remarkable rate in Portugal, which was second only to Poland in terms of quantitative growth last year. Sales of FMCG products grew by...
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Conference about free time
Date: 2009-05-05 08:00:00
The average Hungarian consumer is a workaholic, working even in his/her free time, which means that free time has become more precious than money or commodities. According to the findings...
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Mainly domestic chains advertising insecticides
Date: 2009-05-05 08:00:00
According to the GfK Leaflet Monitor, 450 advertisements of insecticides were published in leaflets circulated by retail chains in 2008. Only two of these were private labels. Domestic retail chains...
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Nielsen reporting from London and Brussels: „Food relatively resistant to crisis”
Date: 2009-05-05 08:00:00
According to Jonathan Banks and Jean-Jacques Vandenheede from Nielsen, the number of purchases has begun to drop while demand is shifting from pleasant things towards necessary products. Everything is related...
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SOS-stores selling cheap food in Belgrad
Date: 2009-05-05 08:00:00
Grocery store chains launched the so-called SOS-stores, grocery store for low-income individuals in Belgrad, Serbia. The outlet features prices 20-50% lower than regular retail rates. The freshly opened stores are...
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Crisis management with efficient communication
Date: 2009-05-05 08:00:00
Crises undoubtedly shake the foundations of existing systems and lead to the appearance of better structures. Companies disappear or merge, and unusual solutions are invented, with the survivors benefiting from...
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Inflation fastest in Latvia
Date: 2009-05-05 08:00:00
Consumer prices were up by 1.7 percent on average in the EU-27 countries in February 2009, compared to 2008. Inflation was slowest in Ireland and Portugal (0.1 percent) and fastest...
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Negative self regard among the aged
Date: 2009-05-05 08:00:00
We were told at the Hungarian Consumer 50+ II conference held on 8. April, that people belonging to the 50+ generation in Hungary have an essentially negative regard of themselves...
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Companies getting greener
Date: 2009-05-05 08:00:00
Regardless of the economic crisis, no company can afford to neglect the protection of our environment, because consumers are getting increasingly sensitive to such issues. – We spend a lot...
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The “price of fear”
Date: 2009-05-05 08:00:00
According to cultural anthropologist László Bence Tarr, who regularly holds courses on stress management, it is a mistake to think that stress is an unavoidable feature of work, because stress...
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Brands love mommy-bloggers
Date: 2009-05-05 08:00:00
Mommy-bloggers can easily become the big fishes of online marketing in the near future. As a matter of fact, mothers are top-consumers: they are responsible for $2.1 trillion of U.S....
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Already huge CSR market still growing dynamically
Date: 2009-05-05 08:00:00
In the opinion of Éva Bitter, independent sales consultant, CSR is a new form of communication for FMCG companies which is still quite rarely used, but can be far more...
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Ideal co-operation between manufactures and agencies IV. – You don’t have to believe everything!
Date: 2009-05-05 08:00:00
According to a survey conducted by Trade magazin and Promo Power Trade Marketing Agency, 78 percent of companies are sometimes forced to choose the cheapest merchandising service and 92 percent...
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Fruit yoghurt among the biggest categories
Date: 2009-05-05 08:00:00
Yoghurt consumption was up by 5 percent last year, exceeding 66,000 tonnes in the March 2008-February 2009 period. Sales in terms of value exceeded HUF 35 billion, with a 10...
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Another 40,000 unemployed
Date: 2009-05-05 08:00:00
The number of people in employment dropped to 3,790,000 in the December 2008-February 2009 period, while the number of unemployed rose to 378,000, which translates to an unemployment rate of...
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Yoghurts for all occasions
Date: 2009-05-05 08:00:00
If protecting one’s health is affordable and this is communicated intensively, negative market trends can be defied. Yoghurt is probably the best example for this. Sales of yoghurt have risen...
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Egg prices expected to rise further
Date: 2009-05-05 08:00:00
Trends in the global market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Egg prices began to rise rapidly in the EU in March, reaching...
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More households buying yoghurt
Date: 2009-05-05 08:00:00
According to the GfK Hungária ConsumerScan, 84 percent of households bought yoghurt in 2008. The segment of fruit yoghurts produced growth in 2008, while that of natural yoghurt declined. Demand...
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Hungary in economy mode
Date: 2009-05-05 08:00:00
As a result of the global financial crisis, the abundance of liquidity ended last year for Hungary. According to GKI forecasts, we are expected to reach the bottom of recession...
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Ice cream sales stable in terms of value, dropping in terms of quantity
Date: 2009-05-05 08:00:00
Retail sales of ice cream remain stable at HUF 18 billion annually, but dropped by 7 percent in terms of quantity in the February 2008-January 2009 period, compared to the...
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Rising prices in the food industry
Date: 2009-05-05 08:00:00
Domestic industrial prices were up by 2.4 percent in February 2009, compared to January and by 6.6 percent, compared to February 2008. Industrial export prices were up by 3.8 percent...
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Surprising results of the latest food safety research (X)
Date: 2009-05-05 01:01:11
The research result of GKI draws attention to the importance of food safety developments. GKI Economic Research Ltd’s research shows that 24% of the domestic population generally does not believe...
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Hungarian pig farmers can find new markets
Date: 2009-05-05 00:55:19
The Chinese and Russian drop in demand for the U.S. pork can open new markets for the major European exporters – quoted Napi Gazdaság the President of the Association of...
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