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YouGov Brand Footprint 2025: the favourite FMCG brands of shoppers
YouGov Brand Footprint is one of the world’s most comprehensive FMCG brand rankings, measuring not awareness or likeability, but actual purchasing decisions. This article is available for reading in Trade...
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Consumer price inflation accelerated in the euro area in August
Annual inflation in the euro zone accelerated in August, as analysts had expected, according to preliminary data published by the European Union’s statistical office, Eurostat, on Tuesday. The annual inflation...
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Wolt supports its merchant partners in Hungary with flexible financing
Wolt has launched its new financial service in Hungary, following several other European countries. Wolt Capital makes financing of up to 16 million forints available to partners quickly and easily,...
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The Miller Mix campaign is back!
The Miller Mix campaign is visiting Hungary for the second time. This year, the international initiative, organized in collaboration with Beatport and involving four countries, will celebrate the brand’s connection...
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Róbert Zsigó: food prices have become cheaper by nearly 20 percent on average due to margin reduction
According to the latest data, with the margin reduction, drugstore products have become cheaper by an average of 26.6 percent and food by 19.6 percent compared to the prices at...
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Creative lunch box: 4+1 tips for a fun and healthy start to school
Back-to-school is not only about buying notebooks and pencils – it also brings back one of parents’ everyday challenges: what to put in the kids’ lunchbox so it’s not only...
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Unicum’s Odd Couple campaign continues with a new installment
The second episode of Zwack Unicum’s Odd Couple campaign has been released. The title refers to the Hungarian tradition of Unicum + beer, as well as the legendary harmony of...
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More than 250 types of beer and 30 breweries at the 9th Downtown Beer Festival
On September 2, 2025, one of the country’s largest outdoor beer tastings, the 9th Inner City Beer Festival, began. At the event held on Szabadság Square in Budapest, visitors can...
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Dzsúdló is coming to Meki restaurants with extra novelty and even more retro flavors
Dzsúdló and McDonald’s are taking their collaboration to a new level, as in the campaign series featuring the favorite Mekis orders of Hungarian celebrities, it is the first time that...
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Gyulahús Kft. is implementing an investment of almost 4.5 billion forints.
Gyulahús Kft. will carry out technological development worth almost 4.5 billion forints in the next three years, the municipally owned company announced at a press conference on Tuesday. Ernő Görgényi...
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SAP expands European sovereign cloud offering to drive AI advancements in the region
SAP SE (NYSE: SAP) today announced a new, comprehensive approach to supporting digital sovereignty and AI-driven innovation. The expanded SAP Sovereign Cloud portfolio now offers European customers even more options,...
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Nearly 30,000 people worked in this year’s Summer Student Work Program
The government is constantly working to ensure that everyone who wants and can work can work. To this end, the government announced the Summer Student Work Program for the thirteenth...
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Nébih removes more than 55 tons of honey of unknown origin from circulation
Inspectors from the National Food Chain Safety Office (Nébih) found hygiene and documentation deficiencies that posed a serious food safety risk in a warehouse in Budapest. As a result of...
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The Ministry of Agriculture supports ornamental gardeners with several application opportunities
Ornamental gardeners make our world more livable, more beautiful and better with their work, and that is why the sector can count on government support – stated Minister of Agriculture...
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Clean as can be
Shoppers are becoming more conscious in their decisions: many are looking for promotional, lower-priced cleaning products and are willing to switch between certain categories or brands due to their price-sensitivity....
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Forestry research is the key to climate change adaptation
With its experience in climate change adaptation, Hungary makes a significant contribution to the success of international forestry research, thereby preserving the green values of our planet – said Péter...
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LG Strengthens Gaming Ecosystem with Cloud-Based Innovations and Gaming News
LG Electronics (LG) is further enhancing its gaming platform, Gaming Portal, which offers a wide range of choices and unmatched versatility on webOS-powered TVs and other devices. Now available in...
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Shared goal, different paths
In our article five organisations share their experiences in putting sustainability into practice. This article is available for reading in Trade magazin 2025/8-9. The Hungarian Food Bank Association has successfully...
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Poultry prices have risen in the EU and in Hungary
According to AKI slaughter statistics, 348.6 thousand tons (live weight) of poultry were slaughtered in Hungary in the first half of 2025, 4.5 percent less than between January and June...
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Anuga Organic 2025: Global organic meeting point offers new diversity
Anuga Organic will once again be the international display window of the organic industry in 2025. With more than 300 exhibitors confirmed, the trade show that forms part of the...
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Nestlé dismisses CEO after “undisclosed romantic relationship”
Laurent Freixe, who worked for Nestlé for almost 40 years, had a relationship with a “direct subordinate”, the food giant said. Nestlé S.A. has dismissed CEO and company veteran Laurent...
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Hulala Milky Touch whipping cream spray 500 g
Discover Hulala Milky Touch whipping cream spray and let it impress you with its delicate, milky taste! This ready-to-use whipping cream spray has a velvety texture, it is 80% milk-based...
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We are encouraging generational change in agriculture with a new tender
A non-refundable grant with a budget of 22 billion forints has been launched to encourage generational change, for which applications can be submitted from November 20, announced Minister of Agriculture...
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Spirits maker Diageo to close Ontario bottling plant by February 2026
Diageo will shut one of its Crown Royal whisky bottling facilities in Ontario, Canada by February 2026, as part of efforts to improve North American supply chain, the world’s largest...
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Several people have died in Belgium from infection with toxin-producing E. coli bacteria
Eight people have died in Belgium from an infection with the sigatoxin-producing E. coli (STEC) bacteria, the source of which is still unknown, Belgian health authorities said on Monday. The...
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Live pig imports in Hungary decreased by almost half
According to the Central Statistical Office (KSH), Hungary’s live pig exports decreased by 21.1 percent to 13.3 thousand tons in January-June 2025 compared to the volume sold on the foreign...
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DIA Launches New Pet Food Range Backed By Veterinarians
Spanish retailer DIA has launched a new range of dry and wet pet food products endorsed by veterinarians. DIA has added 59 new products under the Deligato and Deliperro banners,...
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Tender supports long-term qualitative renewal of forests
The aim of the tender supporting the restructuring of forests is to increase the adaptability and biological value of forests and to ensure the diversity of tree species and forest...
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Tesco is building a green logistics centre at London Gateway
Tesco will open its new environmentally friendly distribution centre at DP World London Gateway in 2029. This article is available for reading in Trade magazin 2025/8-9. The new facility will...
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