Starbucks To Expand US Delivery Via DoorDash Nationwide By March
Starbucks has expanded its U.S. partnership with DoorDash Inc, betting that its customers will still be willing to pay more to have their high-end drinks delivered even as the pandemic starts to fade.
Coffee drinkers in Northern California, Texas, Georgia, Florida and some other markets can now get their Pistachio Cream Cold Brew delivered via DoorDash. The coffee chain tested DoorDash in Atlanta, Houston and Sacramento, California, before adding Seattle; Portland, Oregon; and New York City last year.
Starbucks delivery has been available on Uber Eats nationwide since 2020. Starbucks will expand its DoorDash areas in coming weeks and is expected to be in all 50 states by March, the company said.
While some cash-strapped consumers have cut back on delivery as inflation and menu prices soared, Starbucks says its customers – who tend to be wealthier and have continued buying fancy customized beverages despite higher prices – want more drinks and snacks brought right to them.
The coffee chain’s U.S. delivery had grown 20% year over year and people were spending about twice as much money on delivery orders versus in-store orders, Chief marketing officer Brady Brewer said at the company’s Investor Day in September.
“Delivery represents a significant growth opportunity for us that we anticipate to double in revenue in the next couple of years,” he said, according to a transcript.
Related news
Oatly’s new strategy for boosting demand for plant-based milk in the US
Oatly plans to give new impetus to the plant-based milk…
Read more >How much coffee does Generation Z drink?
The German coffee market is undergoing major transformation, mainly due…
Read more >Walmart to bring fast-casual hot dog restaurant to 6 stores
The retailer has partnered with Wienerschnitzel, marking its latest move…
Read more >Related news
KSH: in April, retail turnover exceeded the same period of the previous year by 5.0 percent and the previous month by 2.0 percent
In April 2025, the volume of retail trade turnover increased…
Read more >FAO food price index fell in May
The benchmark global food price index fell in May from…
Read more >Eurozone retail sales rise in April
Retail sales in the eurozone and the European Union increased…
Read more >