Oracle: One-third of the consumers are immediately distracted by a brand because of a bad experience

More than a third of consumers will immediately lose track of a brand when it comes to bad experiences – according to Oracle’s new survey.

According to the survey, 88 percent of consumers share negative experiences with others, companies are increasingly less able to influence their buying habits, while consumers are less likely to believe to infuencers, celebrity, politicians or technology sources such as social media, mobile advertising and voice services. (MTI)