Costumers don't like the early christmas shopping

By: trademagazin Date: 2007. 10. 10. 00:00

According to a new american survey, 40% of consumers- 10% more than last year- would start buying the christmas presents only from end of November.

The malls start the christmas marketing actions year to year
earlier, this year some stores in the US shocked the customers with Santa in
August. Consumers don't like being pushed with presents buying.
According to researcher some of the consumers suppose closer
to the event the products will be cheaper, other problem is, that the presents
are „boring" this time, so people don't have the filling they have to buy them.
As usual there will be clothes, electronic products and
plays under the tree, but researcher thinks the greating cards will be popular
again. 39% of answerers said, will buy any. 

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