Harvey Miller lines up nut liqueur for market
The company confirmed that Pisa, a nut liqueur imported from Italy, will be available in the UK, Ireland.
The packaging takes inspiration from the region's Leaning
Tower, by "adding a modern slant to the overall bottle design", the
company said.
"There is definitely room in the nut liqueur market for
a new contender," said Alistair Mutch, managing director of Harvey Miller.
"Pisa is an exceptionally high quality and desirable drink which combines
contemporary bottle design with an original and superior flavour. We are
confident that Pisa will prove highly successful.
"We expect to create a very strong brand, which will
prove popular with modern liqueur drinkers and a serious alternative to
liqueurs such as amaretto."
The liqueur will retail at around GBP14.49 (US$28.88) per 700ml bottle.
Related news
Related news
The Fressnapf group opened a customer service center in Pécs
Fressnapf International Business Services Kft., a subsidiary of the German…
Read more >DHL arrived at the Hungaroring for the Formula 1® weekend with a doubled fleet of trucks powered by biofuel
DHL and Forma-1® are already in Mogyoród, the FORMA-1® HUNGARIAN…
Read more >McDonald’s is renewed and growing
McDonald’s is constantly opening new restaurants and modernizing its existing…
Read more >