Quality, sustainability, innovation: B+N Referencia Zrt. introduced a private label paper product line

By: Trademagazin Date: 2025. 04. 09. 11:45

B+N Referencia Zrt. has launched a private label paper product line under the HYGON brand. The launch of the production and use of private label hygiene paper products simultaneously helps the leading facility management company in the Central and Eastern European region optimize its supply chains, standardize quality, and perform facility operation tasks in an even more sustainable manner.

B+N Referencia Zrt., which is 32 years old this year, has reached another milestone, launching a completely new private label hygiene paper product line under the HYGON brand. The common value of HYGON products is environmentally friendly production and high functionality, while the launch of production reduces B+N’s supplier dependence and at the same time helps the company to perform facility operation tasks in a uniform, high quality manner in this area. On behalf of B+N, MAGYAR PISZKE PAPÍR Kft. The products manufactured by will be introduced first in the domestic market, but according to the plans, they will also be used in B+N’s foreign subsidiaries.

HYGON’s paper products are built on the three pillars of sustainability, quality and security of supply. The products have an environmental certificate issued by the Forest Stewardship Council. Their packaging is recyclable. A key goal is to shorten supply chains and lower carbon emissions. To this end, the manufacturer delivers HYGON products directly to the places of use in addition to the central warehouse, avoiding unnecessary logistics circles. The company is currently undergoing EU Ecolabel certification, while it also plans to further expand its portfolio, such as developing its own branded, environmentally conscious cleaning products.

“The launch of the HYGON product line serves the interests of our customers and supports the achievement of our sustainability goals. Our company performs facility operation tasks at a total of 21 thousand locations in Hungary and 8 other European countries. With HYGON products, we will be able to provide this to our partners in the future at an even more uniform and higher standard, while also in a sustainable manner,”

– said Csaba Szij, Deputy CEO of B+N Referencia Zrt.