Using Lidl Plus will be even easier

By: Trademagazin Date: 2024. 04. 22. 12:31

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Lidl’s highly popular digital loyalty program, Lidl Plus, is renewed today. Thanks to the changes, using the application becomes even easier, because the newly introduced offers no longer need to be activated, the discounts are automatically deducted when the Lidl Plus card is scanned. In this way, the company also wants to contribute to making shopping even easier and faster and, last but not least, leaving even more in the family coffers.

Almost 3 years ago, Lidl Hungary introduced its digital loyalty program, Lidl Plus, which has been extremely popular since the beginning and is now used by more than 40 percent of customers. Thanks to the free-to-download application, users can benefit from numerous coupons and other discounts (Coupon Plus, unique offers, scratch-off prize cards, offers from partners, etc.) every week. As an innovative company, Lidl is constantly developing its application, which has now reached its next stage.

“As a market-leading chain of stores, we place a lot of emphasis on offering high-quality and reasonably priced products and, in addition, on enabling quick and convenient shopping. With this in mind, we decided to simplify the use of the application and introduce offers that are automatically credited when the Lidl Plus card is scanned. Thus, on the one hand, all our customers using Lidl Plus are guaranteed to benefit from the discounts, and thus they can save even more even during the preparation for Easter. On the other hand, the process becomes much simpler from the user’s side as well.”

– pointed out Judit Tőzsér, head of corporate communications at Lidl Hungary.