Segafredo chooses marketing agency

As a result of a multi-round creative tender, Segafredo selected Chiro Marketing as its social media partner in Hungary. As part of the cooperation, the agency is responsible for managing Segafredo’s domestic Facebook, Instagram and LinkedIn pages, as well as managing the advertisements running on them.

“A key aspect for us during the selection process was to find an agency that not only represents international brand values, but is also able to adapt to the specificities of the Hungarian market. Chiro Marketing, with its flexible and strategic approach and dedication to creative content production, clearly proved to be an ideal partner for us.”

– said Renátó Borbély, Marketing Manager of Segafredo Zanetti Hungária Kft.

By selecting the new partner, Segafredo aims to increase brand awareness and support sales activities on social media platforms. During the collaboration, Chiro Marketing will develop a content strategy that combines the quality represented by Segafredo, the tastes of the Hungarian audience, and the latest trends in social media.