Trademagazin > News and articles > Market News > A master’s degree in marketing can already be completed in English at BGN
A master’s degree in marketing can already be completed in English at BGN
From September 2023, a practice-focused master’s degree in marketing, which can be completed in English in up to one year, will be launched at the Faculty of Trade of the Budapest University of Economics (BGE KKK).

It is headed by Dr. Árpád Papp-Váry, vice president of the Hungarian Marketing Association, who joined the BGE team in the fall semester. At the BGE Faculty of Foreign Trade, the content of the practice-focused master’s degree in marketing, which can be completed in as little as one year, is constantly renewed, and from September 2023 it will be available in English. During the course, which provides up-to-date theoretical and practical knowledge, students can work on live company assignments and present their ideas to clients.
The head of the department is Dr. Árpád Papp-Váry, who has been working in higher education for almost two decades, is the vice president of the Hungarian Marketing Association, and is an active branding consultant. “BGE has always been famous for its excellent marketing communication training, which can be traced back for many decades, the foundations of which were laid by legendary specialists, who are still teaching at the institution. It was an honor to join them last fall,” said Dr. Árpád Papp-Váry, head of the master’s program.
He added:
“BGE’s bachelor’s degree in commerce and marketing is currently the market leader in the country. I would like to achieve a similar result in the marketing master’s field as well. I am confident that we will be able to increase the number of our students in the future, and many will choose our English-language training. I consider it important to highlight that professionals with many years of experience working in the field of marketing can complete this master’s degree in one year instead of the usual two years, taking into account their previously completed subjects and work experience.”
Related news
Green Pledge trademarks are waiting for their owners this year too!
The Green Pledge is once again open for applications –…
Read more >The changing relationship between marketing and trade
In the last six months I had the opportunity to…
Read more >Europe’s best marketing specialist: Hungarian victory in the prestigious international competition
Zsófia Bánhegyi, Vice President of Corporate Relations of the Hungarian…
Read more >
More related news >
Related news
GKI analysis: Why do Hungarian households live more poorly than anyone else in the EU?
Imagine that the residents of every EU country shop in…
Read more >KSH: industrial producer prices decreased by 0.7 percent in May 2025 compared to the previous month, and increased by an average of 6.9 percent compared to a year earlier
In May 2025, industrial producer prices were 6.9 percent higher…
Read more >Consumption drives the economy
According to the latest forecast by the Balance Institute, the…
Read more >