Dm focuses on women’s health and the female cycle – The dm health bus will be back on the road in May
Dm is constantly looking to provide new impulses for a healthy lifestyle, offering help, tackling taboo subjects and raising awareness of new trends. Health protection is a key area of the drugstore’s assortment strategy.
For the second year in a row, dm has been focusing on health awareness in a complex way, and one of the key themes of education this year is the female cycle. Dm is exploring this in four stages, with related articles and product offers.
Last year dm also launched a health bus roadshow, visiting stores and various summer programmes, and the initiative has received such positive response that the dm screening bus will roll in to 40 stations this year. The tour will begin at the end of May, at the children’s day held the Railway History Park in Budapest, with blood sugar and blood pressure tests, dermatoscopy examinations, general health check-ups with questionnaires, health tips for women, pregnant women and older people, and useful information on childcare and baby care. The full “timetable” of the dm health bus – with stop locations and dates – is available on the dm website. (x)
Related news
Overweight, malnutrition, lessons learned: The impact assessment of the GYERE® Online Program has been completed
The Hungarian Dietetic Association (MDOSZ) has successfully concluded its three-year…
Read more >DM helps make intimate hygiene products accessible to as many people as possible
dm is committed to supporting women’s health and continues to…
Read more >In the rhythm of modern life: freedom or trap?
We are trying to find out how digitalisation, constant accessibility…
Read more >Related news
XII. Laurel Retail Conference – the future is visible in action
On May 28, key players of the retail sector will…
Read more >BioTechUSA and FC Barcelona: partnership reaches new level with Pedri and new product
The BioTechUSA Group has been FC Barcelona’s global nutritional supplement…
Read more >Mantova: an Italian flavour festival – with spices
The Fratelli Mantova BBQ product line takes grilling to a…
Read more >