The dm has developed a new exclusive brand with Lukas Podolski football player

What will be the result if a world champion footballer and a market leader drugstore join forces in developing a new, innovative product?

With the collaboration of Lukas Podolski and dm, a brand new exclusive brand has been added to the shelves of the drugstore: the STRASSENKICKER. The STRASSENKICKER product range is a special series of four types of shower gel and four aerosol deodorants. The purchasing of the products has a beneficial purpose as well, through the footballer’s foundation.