PortfoLion acquires Polish e-commerce company

From garage company to category creator

Former physiotherapists Mateusz Oniśk and Adam Grybalow founded 4FIZJO in 2017 with the aim of making high-quality physiotherapy and fitness products more widely available. The company, which started as a small business, now operates with a team of 120 people, a warehouse capacity of 14,000 square meters and fulfills 100,000 orders per month.

Operating in six European markets, including Poland, Romania and Hungary, 4FIZJO’s diverse product range includes both fitness and physiotherapy or musculoskeletal health products. 4FIZJO ensures the quality and continuous innovation that customers have come to know through its own branded products, which are also part of its own brand. This strategy is echoed by the Mountain Goat and Tsunami brands, which serve outdoor sports enthusiasts and water sports enthusiasts, taking into account the changing customer needs in the winter and summer seasons.

4FIZJO plans to close 2024 with a revenue of over PLN 150 million (nearly HUF 14.5 billion) and expects to fulfill its one millionth order this year by the end of December. At the beginning of the year, a single product on the platform generated nearly 100 million forints worth of turnover in a single day, proving that 4FIZJO is capable of meeting even the most extreme loads, quickly adapting to changes, and meeting any customer needs.