Late night shopping at the Westend dm store with Lili Regán, Kiso and the new adidas Vibes fragrance collection

In October, Coty Hungary Kft., which distributes adidas perfumes, announced the release of the brand’s new fragrance collection on the domestic market, which bears the fanciful name adidas Vibes. As the world-class perfumers who dreamed up the collection put it, Vibes is not just a scent, but an attitude, an atmosphere, a vibe. The collection contains 6 fragrances. Targeting different occasions in life, from athletes in their leisure time to fashion-conscious active lifestyle shoppers, while acknowledging the impact of fragrances on human emotions. The fragrances were created by famous perfumers such as: Gabriela Chelariu, Ilias Ermenidis, Fabrice Pellegrin, Emilie Coppermann, Marypierre Julien and Frank Voelkl.

With the protection of the planet in mind, the “Vibes” collection was designed with a high proportion of recycled packaging: the cap contains at least 96% post-consumer recycled plastic, and the bottle contains 25% recycled glass. The formula is vegan. The collection is committed to upcycling alcohol from carbon dioxide emissions, meaning that CO2 is recycled into alcohol instead of being released into the atmosphere.

Late night shopping in the Westend

Customers and beauty experts can already find the fragrances on the shelves of dm stores. The collection was presented to interested parties as part of a Late night shopping event on the evening of November 7 at the dm store in the Westend Shopping Center. The event was hosted by DJs Lili Kisó and Regán, who ensured that the vibe was also reflected in the atmosphere of the event. During the event, customers could receive fragrance samples as gifts in the store. On the day of Late night shopping, active beauty regular customers had 25x points for adidas Vibes perfumes.