The growth of the digital advertising market is slowing

By: trademagazin Date: 2015. 05. 15. 11:50

The growth of the digital advertising market decelerated in the first quarter – the statement of the Interactive Advertising Bureau (IAB) reveals.

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According to the data, in the first three months of the year, online advertising revenues were 4.9 percent higher than a year before, while at the end of the first quarter of 2014 this indicator was 17.2 percent. In last year's second quarter, growth was 13.7 percent, in the third 12.3 percent, while in the fourth quarter it was 7.5 percent, compared to the same period of the previous year. (MTI)

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