Meeting of a generation: Active 50+ Prestige exhibition

By: trademagazin Date: 2008. 02. 29. 08:00

This exhibition will be held for the first time in Hungary between 22-25 May in the SYMA events centre. 100-120 exhibitors and several tens of thousands of visitors are expected to attend the event organised by Expositor Kft. Topics will include everything related to an active lifestyle for the over 50 group, like home, fashion, travel, career etc. The over 50 age group needs to be reckoned with and counted on. According to Zoltán Kiss, sales director of the company organising the event, the purchasing power of this age group is substantial and can be utilised better. – Demand for an event presenting services and products for the over 50 age group certainly exists. It also offers exhibitors an opportunity to reach their target group very accurately – says Iván Davidovics, managing director.

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