Major alcohol companies to introduce age-restriction labels
Liquor giants have pledged on Tuesday to introduce age-restriction labels and enforce tighter controls on online content to help curb underage drinking.
Twelve of the major beer, wine and spirits companies have made the commitment including Asahi, Bacardi, Beam Suntory, Carlsberg, Heineken, Diageo and Kirin.
The International Alliance for Responsible Drinking (IARD) told Reuters the new age-restriction labels will be applied by 2024 and will also apply to alcohol-free products.
Liquor producers said that applying online safeguards will be about more than just asking website visitors to confirm their age. The companies agreed to apply tighter safeguards for at least 95% of online alcohol marketing by 2024.
Related news
A trend change among young people: Generation Z thinks differently about non-alcoholic drinks
The efforts made for responsible alcohol consumption seem to be…
Read more >Drop in alcohol consumption in France driven by wine, study says
The fall last year was attributed mostly to a 4.2%…
Read more >New method to reduce alcohol consumption in Britain: tsmaller portions of beer
British researchers propose a new way to curb alcohol consumption:…
Read more >Related news
Profitability of trade is decreasing – the government is opening up substantial resources
On May 28, Laurel Számítástechnikai Kft. held its 12th Retail…
Read more >The MVM Dome was filled with 5,500 beauty fans
The 4th Rossmann x Krémmánia Beauty Expo, held at the…
Read more >The III. REL Organizers’ Day ended successfully
Hungary is at the forefront of supporting short supply chains…
Read more >