Fonterra Extends ‘MyMilk’ Initiative In New Zealand

Dairy firm Fonterra has announced the extension of its ‘MyMilk’ initiative to New Zealand’s North Island, with a view to recruiting more farmers to join its co-operative.
The MyMilk platform is described as ‘providing farmers with a pathway into the co-op’, enabling them to supply milk for up to five years without a requirement to purchase shares in Fonterra. Some 145 dairy farmers are already signed up to the initiative, in Southland, Otago and Canterbury.

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