Kifli.hu: new entrant in the online grocery market in Budapest
Rohlik.cz, the market leader in Prague and Brno, is the first stop of foreign expansion in Budapest. The recently opened Kifli.hu online supermarket meets all consumer needs, with an ever expanding range of approximately 7,000 products.
In addition to products in the same price range as its competitors, premium and high end products are highly emphasized in its portfolio. Its logistics system is optimized for e-com, so ordering is 100% and delivery is fast (even within a day, within 1 hour delivery time window). The company has its own fleet, delivery is made by its own drivers, one car can fulfill 11 orders at a time. Kifli.hu currently employs 87 people in its Budapest office and warehouse.
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