Outstanding Hungarian experts help to shape the new Hungarian country brand

Outstanding specialists in their own area help to create the new Hungarian country brand, which can determine the image of Hungary for the foreigners for decades – the CEO of the Hungarian Tourism Agency (MTÜ) told M1 news channel.

Guller Zoltán said that the creation of the strategy is assisted by Csák János from the area of economy, and by fashion designer Zoób Kati. They collaborate on cultural matters with Káel Csaba, the CEO of Müpa and with writer Ugron Zsolna. (MTI)