Who will be the beersommelier? – Video of the day

Birnbaum and Zablocki decided back in 2002 to combine their respective backgrounds in business and the culinary arts. Initially, they thought of opening a wine bar in Williamsburg. But when Zablocki mentioned the wine sorbets he sometimes offered to his catering clients, a cork popped. The decision was made to ditch the bar, and freeze the wine. Four years later, the Greenpoint-based Wine Cellar Sorbets are being sold in 25 retail outlets throughout the metropolitan area, as well as select hotels and restaurants. It’s an ideal working relationship for these two childhood buddies. Birnbaum handles the business end, marketing the wines and promoting their uniqueness, while Zablocki is in charge of the production process and all gastronomic pursuits.

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