K&H: Successors digitize family companies

By: Trademagazin Date: 2023. 12. 31. 08:32

A wave of digital development may come for domestic family companies. More than half of them are already dealing with this at a strategic level, and every fifth company owes its competitive advantage to these developments – this was revealed by the K&H survey of family companies. In family companies, the role and importance of successors appears most clearly in digitalization, which can significantly contribute to the company’s successful operation.

In the next few years, a wave of digital development will come to family companies. This is shown by the survey conducted by K&H among family companies, according to which digital developments are already part of the strategy in more than half of the companies. Every fifth company owes its competitive advantage over its competitors specifically to these developments.

“Digitalization and artificial intelligence are one of the most important and exciting topics today, which is also strongly related to the generational change in family companies. The successor always brings something new, in this case it is the continuous online presence. The older generation must therefore give space for development, because such developments can greatly boost the operation of the company”

– said Ákos Ékes, head of the K&H family companies center.

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